Reinventing Professional Services: Building Your Business in the Digital Marketplace Review

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Reinventing Professional Services: Building Your Business in the Digital Marketplace ReviewAri Kaplan's book is fabulous. It was full of insightful advice. I've read it through once and will be going back shortly with a pen and highlighter. There are so many tips in here, this book will not be put on my shelf, but will rather stay near my laptop for quick reference. I'd definitely recommend this book.Reinventing Professional Services: Building Your Business in the Digital Marketplace OverviewHow engaging technology and relationships can help you stand out, attract business and achieve a more dynamic professional lifeThe technological landscape has reshaped the way white collar workers cultivate and promote their businesses. Reinventing Professional Services is an engaging look at how licensed experts are adapting to today's dynamic economic environment.From Ari Kaplan--a recognized advisor on business and career development -- Reinventing Professional Services: Building Your Business in the Digital Marketplace --offers insights on taking advantage of enterprising techniques to stand out and position one's self as an insightful chameleon rather than as an isolated purveyor of facts and figures.
Details the importance of offering resources instead of simply selling

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