Showing posts with label kindle. Show all posts
Showing posts with label kindle. Show all posts

Beyond The Literary-Industrial Complex: Using The Amazon Kindle And Other New Technologies To Unleash An Indie Movement Of Readers & Writers Review

Beyond The Literary-Industrial Complex: Using The Amazon Kindle And Other New Technologies To Unleash An Indie Movement Of Readers and Writers
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Beyond The Literary-Industrial Complex: Using The Amazon Kindle And Other New Technologies To Unleash An Indie Movement Of Readers & Writers ReviewAs a Kindle author, with three novels available and others in progress, I found Stephen Windwalker's work invaluable. This, and the companion work on marketing to Kindle readership, have provided great support and keen insight on preparing my work to better leverage colophon and copyright issues. The step-by-step support on the publishing process answered many questions that were not present on the Digital Text Platform site. If you plan to publish a Kindle book, or already have one, check out these easy to follow tips (20 of them). I'm delighted that there are more Windwalker tips in progress. It's great to have his works at my back.Beyond The Literary-Industrial Complex: Using The Amazon Kindle And Other New Technologies To Unleash An Indie Movement Of Readers & Writers OverviewFind out why you need a publisher ... like a fish needs a bicycle. Here's the book that is helping thousands of authors to unleash a 21st-century indie movement of writers and readers, by the #1 selling author in the Amazon Kindle bookstore. Elegantly combining mission and manual, Windwalker narrates the end of the old world of publishing due to the failure of major publishers to serve either readers or authors, issues a compelling call for change, and guides authors and independent publishers through the steps that will allow them to succeed and to connect with discerning readers, in the fast-changing publishing world made possible by new technologies such as Amazon's Kindle and CreateSpace. Also includes: * A STEP-BY-STEP APPROACH TO PUBLISHING A KINDLE EDITION OF YOUR BOOK OR DOCUMENT* PUBLISHING YOUR FICTION ON THE KINDLE PLATFORM* PUBLISHING PERIODICALS FOR THE AMAZON KINDLE* START EARNING A LIVING TODAY WRITING ARTICLES FOR THE KINDLE

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Keys for Writers Review

Keys for Writers
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Keys for Writers ReviewIt is a good handbook for writing. It is brief, to the point and easy to follow. Great tips for research and becoming an improved writer.Keys for Writers OverviewWith its simple tabbing system (five red tabs for the writing process and research, and five gold tabs for sentence-level topics), thorough and concise coverage of grammar, an easy-to-read format, and customizable KeyTabs, KEYS FOR WRITERS is a valuable resource for students in all disciplines throughout their college careers and beyond. In addition to a contemporary new design, an entirely new companion website, and a new media-enhanced e-Book, the Sixth Edition features updates and additions including new visuals, more of the book's popular "Source Shots," new student samples, MLA and APA coverage thoroughly revised to reflect their respective organizations' latest standards, and expanded coverage of topics ranging from annotated bibliographies and working with sources to visual arguments. This is an extensive and exciting revision of an effective handbook that is deservedly a best-seller!

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epreneur: From Wall Street to Wiki: Succeeding as a Crowdpreneur in the New Virtual Marketplace Review

epreneur: From Wall Street to Wiki: Succeeding as a Crowdpreneur in the New Virtual Marketplace
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epreneur: From Wall Street to Wiki: Succeeding as a Crowdpreneur in the New Virtual Marketplace Review
I liked this book. It's about how to succeed as a "crowdpreneur" in the New Virtual Marketplace. Said another way, it's about how to be a successful Internet-marketer using Web sites, blogs, and social networking sites online to effectively market your company and yourself. The book is comprised of seven chapters and three appendices as follows:
1. Introduction: What is the New Virtual Marketplace, and Why does it matter?
2. Step 1: The entrepreneurial lens
3. Step 2: Opportunities through innovation
4. Step 3: Feasibility analysis and the opportunity
5. Step 4: Developing an effective crowd-power business model
6. Step 5: Financing and growing the company
7. Conclusion: Succeeding as a crowdpreneur in the New Virtual Marketplace
A. Introduction to Crowdpreneur Networks, Inc.
B. Introduction to The Center for Entrepreneurial Lenders
C. Bibliography (pp. 229-245)
I suspect this book will be a worthwhile read for anyone who is interested in Internet marketing. It is written from an entrepreneurial perspective. And it covers that material well. But it comes across as an advertising piece for the author's pet projects. Just look at A and B in the appendix and you can see point blank how much of an advertisement or marketing piece this book is.
But there is some good content between this book's covers. And C in the appendix is packed full of good resources for the reader to see or visit. So if you want to intergrate the Internet into your company or business plan, then consider giving this book read. 4 stars!epreneur: From Wall Street to Wiki: Succeeding as a Crowdpreneur in the New Virtual Marketplace OverviewThe new virtual marketplace has arrived. Opportunities abound, and billions of dollars are springing into existence, from YouTube and MySpace to Facebook and Google. This is the age of e-Preneurs--those individuals who combine entrepreneurial skills with Web 2.0 savvy.Web 1.0 was an information highway, but Web 2.0 is all about social networking, community building, global interactivity and mass collaboration.And, after learning from the fateful dot.com bust, Wall Street is on the bandwagon--again.So what's the next big thing?The crowd-based creative fire that Wikipedia sparked has caught on beyond anyone's projections, and effect is increasing daily. The term "wiki"--a collaborative Website that can be edited by users--is increasingly part of modern vocabulary; the online crowd is becoming unstoppable.Tapping into this vast resource of wisdom and power goes under various names, such as crowd clout, crowd-sourcing, and crowd power. Today, the power of the crowd is used for everything from swapping photos, designing shoes, discovering pharmaceuticals, and developing software. In coming years, however, this global mass of humanity huddled around computers will shape policies, assist companies, and even affect countries as never before.That's where crowdpreneurs come in.People who utilize crowd power for the pursuit of innovation in the new virtual marketplace, crowdpreneurs are the entrepreneurial leaders of the online age.e-Preneur is the first book to survey, analyze, and make sense of the entire field of Web 2.0 crowd-power companies. This book shows how to succeed as a crowdpreneur in the new virtual marketplace by it explaining the principles of innovation, revenue models, and the process of going from idea to opportunity.Discover the power of mass collboration and online networking!

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Mobile Device Management: What you Need to Know For It Operations Management Review

Mobile Device Management: What you Need to Know For It Operations Management
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Mobile Device Management: What you Need to Know For It Operations Management Review
I almost bought this item but thank God we can download a trial before. I've made a wikipedia translation from english to portuguese and at the first sight, everything seemed pretty equals to wiki article. My biggest surprise was when I double checked against wikipedia and even the space and formatting stuff were copied. Those first chapters are absolutely equals to wikipedia. I didn't check all others but I think they follow the same approach.
My concern is not about copying wikipedia or not. But if it's wikipedia based (or wikipedia copied, in this case), it must have AT LEAST some kind of VISIBLE warning making people aware of this practice.
My two humble cents,
Andre BoazMobile Device Management: What you Need to Know For It Operations Management OverviewMobile Device Management (Mdm) software secures, monitors, manages and supports mobile devices deployed across an enterprise.
Enterprise-grade Mdm functionality typically includes over-the-air distribution of applications, data and configuration settings for all types of mobile devices, including mobile phones, smartphones, tablet computers, ruggedized mobile computers, mobile printers, mobile Pos devices, etc.
The intent of Mdm is to optimize the functionality and security of a mobile communications network while minimizing cost and downtime.
This applies to both company-owned and employee-owned devices across the enterprise.
This book is your ultimate resource for Mobile Device Management. Here you will find the most up-to-date information, analysis, background and everything you need to know.
In easy to read chapters, with extensive references and links to get you to know all there is to know about Mobile Device Management right away, covering: Mobile device management, Mobile phone, Tablet computer, Windows Update, Fota (technology), Open Mobile Alliance, Cross-platform, Oma Device Management, Open standard, Sms, Wandering WiFi, Sybase, Afaria, Good Technology, Research In Motion, BlackBerry, Nokia, Intellisync, Revival Mobile Management Suite, Juniper Networks, McAfee, MobileIron, Symantec, The SyncMl Initiative, Device Management Forum, Mobile application development, Adaptxt, Adobe Flash Cast, Allsport Gps, Android Market, Appcelerator Titanium, AviatorCalc, Betavine, BlackBerry App World, Bolt Browser, Odyssey Software (Mobile Device Management), Binary Runtime Environment for Wireless, Brightkite, Canditv, City Id, Client-server model, Corona (software development kit), Doddle, DragonRad, Eqo, EveryWan Mobility Manager, Exit Games, GetJar, Handheld video game, Hands-On Mobile, Illumination Software Creator, Imoblife, InnoPath Software, Internet Explorer Mobile, Isilo, IsiloX, Java Platform, Micro Edition,

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Nginx 1 Web Server Implementation Cookbook Review

Nginx 1 Web Server Implementation Cookbook
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Nginx 1 Web Server Implementation Cookbook ReviewThis book tosses out examples with little or no explanations. It does call itself a cookbook and you might copy the examples to solve what they try to solve, but you will probably end up more confused about how nginx works. Good cookbooks manage to teach you why things are done in addition to how, not this one. I picked the book up to get more insight into the proxy caching functionality of nginx since I'm not completely happy with the performance I see with my current configuration, but the examples were on the get started level and you can get that with better explanation from the nginx wiki.
I would not recommend this book to anyone, but a total beginner who must have a book about nginx might get something from this book.Nginx 1 Web Server Implementation Cookbook OverviewThis is a cookbook full of illustrations and diagrams to help you implement your web needs with Nginx, with a focus on practical examples. If you are tired of Apache consuming all your server memory with little traffic and to overcome this, or for some other reason, you are looking for a high-performance load-balancing proxy server and have tried using Nginx, then this book is for you. You need some basic knowledge of Nginx. System administrators and web developers will benefit greatly from this book.

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Evernote: High-impact Strategies - What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors Review

Evernote: High-impact Strategies - What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors
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Evernote: High-impact Strategies - What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors ReviewThis "book" is nothing like the description. It is a rambling review of a bunch of note-taking apps, poorly formatted, with nothing Evernote-specific. I am going to request my money back from Amazon.
Evernote: High-impact Strategies - What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors OverviewEvernote is a suite of software and services designed for notetaking and archiving. A "note" can be a piece of formattable text, a full webpage or webpage excerpt, a photograph, a voice memo, or a handwritten "ink" note. Notes can also have file attachments. Notes can then be sorted into folders, tagged, annotated, edited, given comments, and searched. Evernote supports a number of operating system platforms (including Android, Mac OS X, iOS, Microsoft Windows and WebOS), and also offers online synchronization and backup services.
The Evernote web service launched into open beta on June 24, 2008 and has reached 10 million users. In October 2010, the company raised a $20 million USD funding round led by Sequoia Capital with participation from Morgenthaler Ventures and DoCoMo Capital.
Evernote is available in a paid version or a more restricted, advertising-supported, "free" version. Use of the online server is free up to a certain monthly usage limit, with additional monthly use reserved for paying subscribers.
This book is your ultimate resource for Evernote. Here you will find the most up-to-date information, analysis, background and everything you need to know.
In easy to read chapters, with extensive references and links to get you to know all there is to know about Evernote right away, covering: Evernote, Comparison of notetaking software, Outliner, A.nnotate, AllMyNotes Organizer, BasKet Note Pads, CintaNotes, Circus Ponies NoteBook, Compendium (software), ConnectedText, Crocodoc, Diigo, Ecco Pro, FreeMind, Freeplane, GoBinder, Google Notebook, Keynote (notetaking software), Licorize, Microsoft OneNote, Mindomo, NotePub, NoteScribe, Personal Knowbase, Ppcsoft iknow, Qiqqa, Springpad, Tinderbox (application software), Tomboy (software), WebNotes, Windows Journal, Xournal, Web annotation, Google Sidewiki, Reframe It, Gnote, Jarnal, MyNotex, SciPlore MindMapping, WikidPad, XMIND.

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Great Again: Revitalizing America's Entrepreneurial Leadership Review

Great Again: Revitalizing America's Entrepreneurial Leadership
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Great Again: Revitalizing America's Entrepreneurial Leadership ReviewHank Nothhaft and David Kline knock it out of the park with "Great Again," a logical, practical and enjoyable description of what's wrong with America today, and the simple prescription for fixing it. If all business books were this well-written and informative, I'd be reading a lot less fiction. Once started, I could not put it down.
"Great Again" is an inspirational read: passionate, provocative, well-paced, and informative. Nothhaft makes it very clear that the answers are not difficult, and do not require trillions of dollars in government programs, stimulus, and bureaucracy. On the surface, America's economic woes may seem very complex, but "Great Again" cuts through the clutter, extracting gems easily understood by the casual reader. Yet the reader is likely to experience some frustration as well: today's political systems of lobbying and special interests will make real progress elusive - at least until we truly are in a crisis - at which point it may be too late. It is ironic that on one hand, the conscientious CEO wants to do the right thing for America by keeping manufacturing jobs here, even in the face of lucrative tax incentives and other benefits from China and other emerging economies. Meanwhile, politicians who refuse to address corporate tax rates are the same ones threatening to penalize businesses for moving jobs off-shore, while at the same time penning job killing legislation (like Sarbanes Oxley or the more recent Dodds-Frank consumer "protection" legislation). If we can't get a government that actually helps and encourages business growth and entrepreneurship (like China), we should at least get one that stays out of the way.
The use of anecdotes - like the author's childhood in steel town Sharon, PA., as the example of what the American dream used to mean, is effective. I found myself asking, "Yeah, how come my dad - also a blue collar manufacturing worker - was able to own and house and support my mom, my brother and me on one income?" And "Today, why does it take another few billion in borrowed money to fix a bridge?" Ditto for the extensive use of stories told in the words of experienced and successful entrepreneurs. By weaving the facts and figures into their stories and dialogue, there is no tedium - this makes for an entertaining read that will actually be read - this is not the kind of business book that goes straight from the bookstore to the bookshelf.
"Great Again" makes for a fascinating primer in the relationship between patents and jobs, as are the mechanics of the Patent Office. I had no idea the Patent Office is self-funded (and forgot it was established by the US Constitution!) My blood boils to learn that our insatiable Congress has withheld the income rightfully earned by the Patent Office - redirecting it to other federal programs. I'm a huge opponent of the "stimulus" plan, but having read "Great Again," I'd be an advocate to giving the Patent Office $1B - or more - of the yet un-squandered stimulus to increase the Patent Office's staffing of lawyers and engineers needed to break this million-patent log jam. THAT would be real stimulus.
"Great Again" fills a void that has been the missing element of "the lost decade" - leadership - the kind of leadership that realizes expanding the size of the pie through innovation and private investment provides greater prosperity for all. As heated debates about job creation and federal budgets in Washington DC rage, the message of "Great Again" is as timely as it is urgent. While the "flat-earthers" like Freidman are getting the ink, there is a frightening dearth of informed, instructive, and actionable content like this available. As clueless politicians begin to realize they've followed the Freidmans and Krugmans down a bottomless sinkhole, "Great Again" just may be the formula we need to prevent America from becoming a Banana Republic. Bravo!Great Again: Revitalizing America's Entrepreneurial Leadership OverviewThe innovation engine that powered the U.S. economy to unmatched prosperity over the last century is now failing, threatening the way we work and live. As the nation spins its wheels--reeling from the job losses of the recession and seemingly unable to generate the breakthroughs needed to propel alternative energy, medicine, and other critical fields--Europe and especially Asia have begun to capture the leadership of crucial new technology sectors.How can America revitalize its innovation leadership and kick-start the economy again?In Great Again, veteran high-tech CEO Henry Nothhaft takes us inside the heart of America's innovation community to surface a new proposal for the job creation and economic growth we need.Bringing to life the human drama of the exhilarating, demanding and often frustrating startup environment, Nothhaft offers this complex world as the setting for a promising solution to the country's current standstill.Nothhaft, with journalist David Kline, says a breakthrough can be achieved through a series of practical and achievable tax, regulatory and other reforms that would help strengthen entrepreneurial startup businesses--and offer the necessary fuel for an American resurgence.They key is to bolster the segment and lessen the startup's struggle against a perfect storm of "red tape" burdens.In fact, this entrepreneurial ecosystem may be the only force in society that can create revolutionary innovations that would lead to new industries and millions of new jobs--generating prosperity again for all citizens.Great Again provides fresh research and original analysis to offer an entirely new lens for recovery.Filled with evocative stories and surprising evidence of the crucial role of the innovative force in society, the book presents an action plan that both entrepreneurs and policymakers can rally behind.

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The Practice of Research in Criminology and Criminal Justice Review

The Practice of Research in Criminology and Criminal Justice
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The Practice of Research in Criminology and Criminal Justice ReviewThis book was a very helpful learning tool which enabled me to develop the proper methods to conduct and utilize information on a professional level.The Practice of Research in Criminology and Criminal Justice OverviewTeaching cutting-edge research methods along with the substantive criminology and criminal justice issues those methods are used to analyze?[This text] covers what I want it to cover and is a lot more comprehensive than the other books. [Plus, the] ancillaries are fantastic!? ?Robert J. Fornango, Arizona State UniversityLike its predecessors, the Fourth Edition provides complete coverage of the use and results of the contemporary methods employed in criminology and criminal justice research today. Specifically designed for undergraduate and beginning graduate criminal justice courses and programs, this text teaches research design and techniques within the context of substantive criminology and criminal justice issues of interest to students who will become professionals in the field. Students learn about the wide realm of research methods available to them, delve deeper into topics relevant to their field of study, and benefit from the wide variety of exercises included that help them practice as they learn.Intended Audience This is an essential text for undergraduate and graduate students taking a Research Methods course in criminology or criminal justice.Available for just $25 more bundled with SPSSStudent Version CD, allowing students to practice what they learn on their laptops in the dorm or at home, rather than in the computer lab

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37 Days to Launch Review

37 Days to Launch
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37 Days to Launch ReviewIf you've ever had a business idea and wanted to pick the brain of someone who knows what they're doing, the snappy and inspiring book "37 Days to Launch" is a valuable resource. Ryan Duques, entrepreneur and force to be reckoned with, shares the passion and know-how that helped him launch more than a dozen business ventures, including a chain of community newspapers, an online education company, and even a bank.
Duques chronicles his entrepreneurial journey through funny anecdotes (selling his parents their own coffee in the morning when he was 7) and serious reflection. He explains what he learned along the way and how those lessons shaped his business development technique. Some of his ideas were successful, some weren't, but many were launched quickly and all with palpable excitement. The book focuses on a particular startup he and business partner James Warner developed and launched in 37 days: the group deal website SavingsClique.com.
The book features actual material from the SavingsClique.com brainstorming and execution process, including e-mails to designers and programmers, prospective logos he and Warner chose from, and their thought process every step of the way. Although the book revolves around launching a profitable website, the ideas and steps can apply to any goal.
This book speaks to anyone who has an idea but needs a kick in the pants to shut down the excuses and negative self-talk, stop waiting for the "perfect" time (there isn't one), quit worrying that it will take too long (done right, it doesn't have to), and get moving on systematically achieving their dreams. When you finish reading "37 Days to Launch", you'll want to sit down and set up your own plan for success.
37 Days to Launch OverviewThis short book was written by serial entrepreneur Ryan Duques right after the debut of SavingsClique.com, which he and his business partner founded, conceived, developed, and launched during a 37-day period in early 2011. Duques shares a glimpse inside the mind of an entrepreneur and how ones business and personal lives meld into one during the launch of a company. Duques s book explores how decisions were made, how mistakes were corrected, and, ultimately, how the business was launched. Expect to learn a few new business development techniques and how to connect with other entrepreneurs during this quick read.

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IT Security Interviews Exposed: Secrets to Landing Your Next Information Security Job Review

IT Security Interviews Exposed: Secrets to Landing Your Next Information Security Job
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IT Security Interviews Exposed: Secrets to Landing Your Next Information Security Job ReviewInformation security is a hot career area and is among the strongest fields within IT for growth and opportunity. With excellent long-term career prospects, increasing cybersecurity vulnerabilities and an increase in security & privacy regulations and legislation, the demand for security professionals is significant. Even with a bright future, that does not necessarily mean that a career in information security is right for everyone. What differentiates an excellent security professional from a mediocre one is their passion for the job. With that, IT Security Interviews Exposed is a mixed bag of a book. For those that are looking for an information security spot and have the requisite passion for the job, much of the information should already be known. For someone who lacks that passion and simply wants a security job, their lack of breadth will show and the information in the book likely won't be helpful, unless they have a photographic memory to remember all of the various data points.
If you find information security challenging and either want a job in the field or are looking for a better job in the field, the book will be quite valuable. But for those looking for a hot security job, their lackings will likely show through on in interview, even with the help of this book.
As to the actual content, chapter 1 provides a good overview of how to find, interview and get a security job. The chapter contains many bits of helpful information, especially to those whose job seeking skills are deficient. A good piece of advice the author's state is that one should never pay a fee for headhunting services. There are many people that call themselves recruiters, but are nothing more than fax servers who charge for the service. The burden to pay is always on the hiring firm, and a job seeker should be extremely suspicious of anyone requesting a fee to find them a position.
I would hope that in future editions of the book, the authors expand on chapter one. The chapter itself in fact could easily me made into a book in its own right. As part of the job search process, many job searchers often do not ask themselves enough fundamental questions if they are indeed in the right place in their career. Such an approach is taken by Lee Kushner, founder and CEO of the information security recruitment firm LJ Kushner and Associates. Kushner formulated the following 7 questions that every information security job candidate should ask themselves:
1. What are my long and short term plans?
2. What are my strengths and weaknesses?
3. What skills do I need to develop?
4. Have I acquired a new skill during the past year?
5. What are my most significant career accomplishments and will I soon achieve another one?
6. Have I been promoted over the past three years?
7. What investments have I made in my own career?
The other 9 chapters of the book all have the same format; an overview of the topic, and then various questions and interviewer may pose. The reality that these topics of network and security fundamentals, firewalls, regulations, wireless, security tools, and more, are essential knowledge for a security professional. Anyone trying to go through a comprehensive information security interview and wing it by reviewing the material will likely only succeed if the interviewer is inept. Anyone attempting to mimic the questions and answers in the book in a real-world interview will immediately be found to be a sham if the interviewer deviates even slightly from the script, which should be expected.
What really separates a good candidate from a great candidate is hands-on, practical and real-world security experience. Such a candidate won't need a question and answer format to showcase themselves in an interview. Their experience should shine, and not their ability to rattle of security acronyms.
If a company is serious about hiring qualified people, the interview process should not be about short technical questions and acronym definitions. It should entail an open discussion with significant give and take. Having a candidate detail their methodology for deploying and configuring a firewall should be given more credence than their ability to define the TCP the three-way handshake.
Ultimately, the efficacy of the book is in the disposition of the reader. For the security newbie who wants a crash course in security in order to quickly land a security job, heaven help the company that would hire such a person. While one should indeed not judge a book by its cover; this book's cover and title may lead some readers to think that the book is their golden ticket to a quick landing into a great career. The breadth of information that a security professional needs to know precludes and short of cramming or quick introductions. Those with a lack of security experience attempting to use this book to hide their shortcomings will only embarrass themselves on an interview.
On the other hand, for the reader who has a background in information security who wants an update on network and security fundamentals, they will find IT Security Interviews Exposed a helpful title. The book contains a plethora of valuable information written in a clear and easy to read style. In a little over 200 pages, the book is able to provide the reader with a good review of what they know or may have forgotten. Used in such a setting by such a reader makes the book a most helpful tool for the serious security professional looking to advance their career.
IT Security Interviews Exposed: Secrets to Landing Your Next Information Security Job Overview
Technology professionals seeking higher-paying security jobs need to know security fundamentals to land the job-and this book will help
Divided into two parts: how to get the job and a security crash course to prepare for the job interview
Security is one of today's fastest growing IT specialties, and this book will appeal to technology professionals looking to segue to a security-focused position
Discusses creating a resume, dealing with headhunters, interviewing, making a data stream flow, classifying security threats, building a lab, building a hacker's toolkit, and documenting work
The number of information security jobs is growing at an estimated rate of 14 percent a year, and is expected to reach 2.1 million jobs by 2008


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Cengage Advantage Books: The Pocket Wadsworth Handbook Review

Cengage Advantage Books: The Pocket Wadsworth Handbook
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Cengage Advantage Books: The Pocket Wadsworth Handbook ReviewI've used the previous version, The Pocket Holt Handbook,
in the past and loved it because it was slim, visual,
colorful, and easy to use.
All the things I liked about the Holt are missing here.
It's thicker and more bloated. It's more expensive --
as usual for these things. And it's harder to find
things. All the color markers are gone. The brightness
is gone. It looks exactly like every dull, boring,
grammar handbook out there.
I guess I have no choice but to order it for my
students -- the alternatives are monsters that
weigh a ton and cost a fortune. However, I'll
continue to use my little Holt -- and encourage
my students to look for used copies if they can.Cengage Advantage Books: The Pocket Wadsworth Handbook OverviewThis fifth edition of THE POCKET WADSWORTH HANDBOOK provides up-to-date, realistic advice for today's digital-age students. You will find it clearly written, thorough, easy to navigate, and indispensable for use in college courses and beyond.

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Foundation Zoho Review

Foundation Zoho
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Foundation Zoho Reviewi think this is a great book, but i have found myself referencing ZOHO 4 EVERYONE much more than this one even though this one is double its size (and would seemingly have double the amount of information). it's just not quite as useful long term. i think it loses its value after the initial learning of the basics is complete. however, when i was just starting out as a beginner, i used this book most.Foundation Zoho OverviewWith over 1.3 million registered users to date growing at about 100,000 a month, Zoho is starting to emerge as one of the most interesting Cloud-based Software as a Service suites of online applications to date, that both individual consumers and businesses can use, work and create online. Zoho continues to make news with deals with GE and other companies as well as individuals who want to cut down on their expensive software, licensing and technical support costs.Also, with the growth of thin client devices like iPhone, BlackBerry, netbooks and more, cloud computing is on the rise. Put simply, The Web can now host most applications that were once confined to the desktop and hard drive. Zoho.com represents the first real wave of these types of online application services suites with more on the way.Getting StartED with Zoho.com gets readers started with the vibrant Zoho.com and shows them how to use it for day-to-day tasks in business and at home. There's some fun to be creative with Zoho as well. This book also shows readers how to use Zoho.com with iPhone or even with Microsoft Office.

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The New Masters of Online Marketing Review

The New Masters of Online Marketing
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The New Masters of Online Marketing ReviewThe fastest way to successfully compete in today's e-commerce marketplace is to learn from the people who have already 'been there, done that.' The experts who have written this book have laid out their state-of-the-art internet marketing successes in an easy to read format. When implemented properly, the information in this book is literally worth millions of dollars. Highly recommended book...especially for the low price.The New Masters of Online Marketing OverviewDid you press Buy/Accept? Or did you hit --Send more information?We know the Internet is attracting higher levels of ecommercedaily. Online sales numbers being enjoyed by businesses areclimbing; people around the globe are enjoying access togoods and services they would never have dreamed possibleeven 5 years ago.We are now well into the 'Buy it' and 'Try it' stage of Internetcommerce. The rapid acceptance of the Internet as analternative to the old 'bricks-and-mortar' economic model hasbeen head-turning. Combining convenience with cost andtime-savings, online purchasing is here to stay. There really isno choice left in the New Economy.There are still a few local businesses that cannot be runexclusively over the internet - like plumbing and airconditioning services, for example, or medical and dentaltreatments. However, we should not be surprised to seecontinuing inroads into these sectors by cyber techniciansand equipment.The chances are that as an entrepreneur, you currentlyuse some forms of Internet commerce. To get a morecomprehensive appreciation of how the Internet can improveyour business, and to discover proven ways of using it, theCelebrity Experts in this book lay out their state-of-the-artInternet marketing successes for you.Our Celebrity Expert Internet Marketers in this book areinvolved in the entire online picture - from finding prospectsand customers, discussing purchaser and prospect 'hotbuttons,' to guiding you on 'How To Close The Deal' online.Whether you are a newbie entrepreneur, a seasoned businesspersonwho wants to grow your business, or a full-fledgedcorporation who wishes to beat out your competition in theNew Economy, these Celebrity Experts invite you to walkdown Cyber Lane with them to Easy Street.....They have 'been there and done it!'

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Getting StartED Building Websites Review

Getting StartED Building Websites
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Getting StartED Building Websites ReviewThis is a very good book for the price. It has a lot of typos, but for the price, I can look past those. The book is very well laid out and gives some good examples, taking you through a very logical process. Some things are a bit over discussed but all in all, I would recommend this book for the novice website builder. Note: This book does not have ALL the answers and there are many things that are much more complicated in building websites than this book gets into. But if you want the basics to logically building a website from scratch, this book is a great start for the price.Getting StartED Building Websites OverviewThe whole world wants to build web sites. This key book in the Getting StartED series takes people with no knowledge of web design and teaches them the basics the friendly, friends of ED way. Rather than setting out to be a language reference or a strict set of guidelines like so many other web design books, Getting StartED Building Websites gives readers the wider picture, including important topics such as web hosting, search engine optimization, and CSS styling alongside the basics of HTML.The chapters are divided into the most common questions, so you'll find headings like "What kind of website should I make", "What about web hosting", and "How do I write good articles". It's this broad base approach that sets it apart from most beginner books that just focus down on one small topic.

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Writing Online Review

Writing Online
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Writing Online ReviewWriting Online, by Sean Platt, is a must-read guide for anyone wanting to know what it takes to become a legitimate online writer. From starting a blog to writing, publishing, and selling your own creations, Sean not only tells us about many different ways to make it as a writer, he also tells us HOW to do it. Sean's transparent account of his personal struggles and successes on his online writing journey are weaved throughout the book and serve to provide inspiration, encouragement, and wisdom to those just getting started.
Writing Online will also prove to be a valuable reference to aspiring online writers. Each chapter stands on its own by providing specific, valuable information that can be revisited at anytime, no matter what stage of the game you're in. Sean also provides a very useful "tools" guide that will show the writer how to save time and work smarter.
Perhaps the best feature of Writing Online is it's straight forward, tell-it-like-it-is delivery. Rather than false promises of easy riches with no effort, you'll learn that being a writer requires actual work, time investment, and diligent effort. Sean explains that, although making a living online can be very difficult, it also delivers greater rewards that make the challenges worthwhile.Writing Online OverviewWriting Online is more than a writing book. It's a road map to show you how to make a great living from writing.Writing Online teaches you not only how to write copy that sells, but also marketing, blogging, social media, SEO, list building, and how to build a strong reader or fan base. This is the book I wish I'd read when I first started writing for a living. A book that would have saved me lots of wasted time and money and made me realize my dreams a bit earlier.I want to help you realize your dreams without stumbling as I did.Chapters
The Truth About Being A Writer
Ways to Make Money Writing
Blogging
Guest Blogging
Headlines
Social Media
Social Media Usage & Measurement
SEO
Voice
Editing
Work Habits
Common Mistakes
Marketing
Building Assets
Building Your List
Tools
My Best Advice
How To Keep Your Dream From Dying


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Money From Anywhere Review

Money From Anywhere
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Money From Anywhere ReviewFirst off, this is a 164+ page paperback - of which 35 are blank. Each sentence has a line space between them, so, this is a 23c per page Quick read and puts a whole new spin on the title -- yes you really can Make Money From Anywhere! There's nothing new in here and at times reads like one of those "pitch" web pages that goes on and on an on... I've been in Marketing for many years and was finally sucked into buying the book with promises of Free Stuff via multiple web links and promises of more Free Stuff -- you know the phrases "A $1900 Value for only 27c" -- stay away from it -- save your $29 + $11.98 shipping and take 3 friends to see "The Kings Speech" -- you'll learn more about determination and focus in those 2 hours, and have something positive to talk about afterwards.Money From Anywhere OverviewThis book will show you, step by step, how to quickly and easily set up and run your own profitable online business and "make money from anywhere." Best selling author Pat O'Bryan (Your Portable Empire), along with multiple best-seller Dr. Joe Vitale (Attract Money Now), Marlon Sanders (Internet Marketing Superstar), Connie Green (Huge Profits With a Tiny List), and several other Internet Marketing experts have created a road map for you.All you have to do is follow it.If you've been downsized, outsourced, or are just looking to increase your income, this is the book for you.

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Media/Society: Industries, Images, and Audiences Review

Media/Society: Industries, Images, and Audiences
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Media/Society: Industries, Images, and Audiences ReviewMedia-disseminated messages flood our every waking second, affecting us in ways we often do not readily discern. Croteau and Hoynes take the reader on an exploration of these media forces in a sociological journey that walks then leaps from the birth of printed words for the masses to cyberspace for the individual. In the process, we learn a lot along the way. Not only about media, but, about ourselves. Unlike most college course texts in Media and Society (in sociology or journalism), "Media Society" is written in understandable English and is not ruefully Marxian in ideological slant. The work plays it straight down the middle. The authors' goal, to which they succeed, is to provide information that shows the complexity of social relationships in, around and through which information from all sources is sought and internalized by "receivers" then, through feedback, subtly affects the "senders" and subsequent messages as well.Surprisingly up-to-date in information, especially concerning the so-called New Media (a synthesis of current technologies, traditional entertainment programs-turned-political,and old news media).Croteau and Hoynes not only introduce the reader to the media mileau in society, they show how economics drive news coverage. At the same time they explain that media consolidations have not shrunk the markets as first feared, but have actually led--perhaps inadvertently--to an explosion of different, often smaller and more intimate media. The media pie, they attest, is growing bigger as the number of slices inexplicably increase.In later chapters, the authors do a commendable job acquainting the reader with communications theory, especially explaining how opinions are formed.My favorite chapter, given my predilections, are the chapters dealing with media and the political world (and the rest of the chapters in Part 4). The authors also enter the globalization fray by demonstrating not only how American pop culture is transforming traditional cultures (see Barber's McWorld v. Jihad for greater detail), but also how traditional cultures are influencing American pop culture in ways greater than we had intuited.Anyone interested in gaining a sense of how media is impacting his or her daily life and how we, as social beings, react to that impact, should certainly read this wonderful book.Media/Society: Industries, Images, and Audiences OverviewMedia/Society: Industries, Images, and Audiences provides a framework to help students understand the relationship between media and society and helps students develop skills for critically evaluating both conventional wisdom and one's own assumptions about the social role of the media.

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Understanding Computers: Today and Tomorrow, Introductory Review

Understanding Computers: Today and Tomorrow, Introductory
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Understanding Computers: Today and Tomorrow, Introductory ReviewI use tis book for class and it compliments the teacher's lecture. It is good to work wit a tool that the teacher follows.Understanding Computers: Today and Tomorrow, Introductory OverviewUnderstanding Computers: Today and Tomorrow gives your students a classic introduction to computer concepts with a modern twist! Known for its emphasis on industry insight, this text makes concepts relevant to today's career-focused students.

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Marketing Review

Marketing
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Marketing ReviewThis comprehensive revision of the last edition shows real improvements. Two new chapters are included on Competitive Intelligence and One-to-One Marketing. Both are welcome additions. The Internet chapter is on-line since it would be futile to try and publish on paper about a subject that changes daily. There are severeal references to internet subjects and even some of these do not exist anymore. The books design has been modernized and the cases and real-world stories are very up-to-date. I use this text to teach a Marketing Certificate program at UCSB Extension to International students and they find it very understandable and stimulating.Marketing OverviewYou experience marketing through billboards, television commercials, and even in the cereal aisle at the grocery store. Now MARKETING, Eleventh Edition--with its engaging presentation of concepts--will bring forward how much the principles of marketing play a role in your day-to-day life. With coverage of current marketing practices and exciting new features, Lamb, Hair, and McDaniel's MARKETING, Eleventh Edition, will have you saying, "Now that's marketing."

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Biopunk: DIY Scientists Hack the Software of Life Review

Biopunk: DIY Scientists Hack the Software of Life
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Biopunk: DIY Scientists Hack the Software of Life ReviewFor a full-length review, please see my blog entry on the 5AM Solutions web site. Excerpts:
"I was excited to read this book since I am very interested in bioinformatics and punk (although the book has nothing to do with punk music). Although I wouldn't call myself a practitioner of do-it-yourself (DIY) biology, I do work for a very entrepreneurial bioinformatics and software company. The general theme of Biopunk by Marcus Wohlsen, is that we are arguably reaching a point in biotechnology similar to where computing technology was in the 1970's. That is, where the germ of successful companies can grow out of innovations by a handful of people working on a shoestring in garages and basements. Think about Steve Jobs and Steve Wozniak starting Apple in their garage, or Bill Gates and Paul Allen starting Microsoft while barely 20 years old. The point, echoed by many of the people who show up in the book, is that until recently biotechnological innovation has been only accessible to scientists at commercial companies or in academic labs.
Biopunk has tons of good raw material and no end of interesting stories (bridges made of trees, a lab engineering bacteria to produce malaria medicine, etc.) but not all of them seem relevant to the main thrust of the book (that malaria lab is a commercial ones, not DIY). If Wohlsen had expanded his book to cover more territory and taken more care to weave these stories together, it could have been a powerful summary of current trends and future predictions in biotechnology."Biopunk: DIY Scientists Hack the Software of Life Overview

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