Showing posts with label web. Show all posts
Showing posts with label web. Show all posts

Social commerce: Quand le e-commerce rencontre le Web d'aujourd'hui (French Edition) Review

Social commerce: Quand le e-commerce rencontre le Web d'aujourd'hui (French Edition)
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Social commerce: Quand le e-commerce rencontre le Web d'aujourd'hui (French Edition) ReviewA travers cet ouvrage, Julien Chaumond nous propose sa vision sur ce que sera l'état de l'art du e-commerce dans quelques années: la révolution sociale en oeuvre depuis 2005 aura parachevé sa domination du web en introduisant de nouveaux mécanismes jusque dans la pratique la plus vieille de l'humanité: le commerce, l'achat, la vente, le troc, l'échange...
Empruntés par quelques pionniers, le social commerce est déjà une source de croissance extraordinaire pour certains pure-players du Web tels que Groupon comme pour d'autres, venant du e-commerce classique. Dans ce livre, l'auteur s'attarde sur toutes les facettes du phénomène: le group buying, le social merchandising, le social marketing, le social shopping, le purchase sharing et beaucoup d'autres anglicismes aussi atroces pour la langue française qu'ils sont effectifs dans la réalité.
Le lecteur découvrira une analyse fine et très prospectiviste des futurs bouleversements à venir dans le e-commerce au vue des signaux faibles de ces dernières années. Enfin, loin de n'ĂȘtre qu'un n ième bavardage pour "social media strategists", les développeurs ou décideurs du milieu du e-commerce y trouveront leur compte avec les parties très pratiques des chapitres 3, 4 et 5 dont on saluera la forte composante "sémantique", une autre tendance lourde de ces dernières années.
En résumé: un livre minutieux, clair et pertinent à la croisée du e-commerce et du web social. A acheter et partager au choix sur Facebook, Twitter, Blippy, Swipely ou ... Status.net !
Social commerce: Quand le e-commerce rencontre le Web d'aujourd'hui (French Edition) OverviewCe livre est l'histoire d'une rencontre, celle du monde du e-commerce et de celui du Web.Jusqu'à présent, les deux mondes se côtoyaient sans vraiment se rencontrer. Les entreprises du Web s'occupaient de Web, les entreprises e-commerce de e-commerce. De même pour les entrepreneurs eux-mêmes : les entrepreneurs du e-commerce venaient plutôt du monde du commerce, ceux du Web, du monde du Web.Ces derniers mois, pourtant, des nouveaux services comme Groupon, Blippy, ou Ping, sont apparus à l'intersection de ces deux mondes et connaissent une croissance énorme. Leurs principes, décrits en détail dans ce livre - group buying, communautés de social shopping, purchase sharing, social marketing - commencent à être repris par les e-commerçants plus traditionnels.La thèse centrale de ce livre est que le e-commerce est aujourd'hui de plus en plus lié aux innovations technologiques et d'usage du Web grand public, c'est-à-dire du "Web d'aujourd'hui", celui des réseaux sociaux, de Facebook et Twitter.L'intersection du Web social et du e-commerce, ou social commerce, voit naître des opportunités gigantesques, à la fois pour les e-commerçants, pour les entreprises du Web, qui trouvent dans le e-commerce des modèles économiques solides pour monétiser leurs activités, et bien sûr pour les startups et entrepreneurs sur un secteur qui promet d'être explosif :« If I had to guess, social commerce is the next areato really blow up »-- Mark Zuckerberg, Août 2010

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The Internet: The Missing Manual Review

The Internet: The Missing Manual
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The Internet: The Missing Manual ReviewThis book reminds me a lot of those "Internet Yellow Pages" books you used to see from 1994 until about 1996 when modern search engines and the growing sophistication of computer users made them unnecessary.
I thought I would peruse this book and see if it had anything of value to offer, and I have to say that unless you've been stranded on a desert island for the last twelve years, I can't see how it could be of much help. These days, pretty much all age groups from preschoolers to senior citizens have this much knowledge of the internet. In 2006 do we really need a book that tells us the different ways to connect to the internet, how to shop online, how to gamble online, and the perils of banking online? I don't think so.
I gave this book three stars mainly out of residual respect for the Missing Manual Series that is very helpful for learning the MAC and its various applications as well as software packages such as Photoshop Elements. Nothing in the manual is incorrect. It is well written and well illustrated. It is just too basic to be helpful for anyone who knows how to access an Internet search engine.
The table of contents is as follows:
Part I: GETTING ONLINE
1. Getting Online
Broadband Connections (Fast); Dial-Up Connections (Slow); Wireless Connections (Awesome); Software; Advanced Connection Tricks (Windows); Advanced Connection Tricks (Mac OS X);
2. Surfing the Web
Your First Web Page; Portals: Dashboards of the Web; Browser Choices;
Part II: FINDING INFORMATION
3. How to Search the Web
Search Basics; Directories at Your Service;
4. Searching by Information Type
White Pages, Yellow Pages; Driving Directions; Health and Medicine; Job Hunting; Getting the Facts; Word Definitions;
5. News and Blogs
News Sites; Online Newspapers; Sports, Weather, and Entertainment; Blogs; Feeds: Having the News Come to You;
6. Reviews and Ratings
Movies; Restaurants; Music; Books; Consumer Electronics; Cars;
Part III: SHOPPING, TRAVEL, AND FINANCE
7. Shopping
How to Shop Online; The Top Shopping Sites; Finding Good Deals; Shopping for Big-Ticket Items ;
8. Planning Trips
Booking Tickets and Reservations; Last-Minute Deals;
9. Finance
Online Banking; Finding Loans Online; Trading Online and Tracking Investments; Doing Your Taxes Online;
Part IV: ENTERTAINMENT AND MEDIA
10. Games and Gambling
Games for the Whole Family; Action Games; Massive Multiplayer Games; Virtual Worlds; Fantasy Sports; Gambling;
11. Music and Audio
Digital Audio and the Internet; Listening to Digital Audio; Online Music Stores; Streaming Music Sites; Internet Radio; Podcasts;
12. Videos, Movies, and TV
Videos and Movies Online; DVDs by Mail; Watching Webcams;
13. Photos
Finding Photos; Sharing Photos Online; Sending Photos to a Printing Service; Sending Photos via Email;
Part V: COMMUNICATING WITH OTHERS
14. Email
Email Program vs. Web-Based Email; Setting Up Your Email Program; Writing and Sending Messages; Reading and Organizing Email; Fighting Email Pests
15. Instant Messages and Chat
Instant Messaging: An Introduction; IM Services: The Catalog;
16. Discussion Groups
Finding and Searching Groups; Creating New Groups;
17. Social Networking
Socializing and Dating Services; Professional Networking;
18. Skype & VoIP: Internet Phones;
Skype: Computer-to-Phone Plans; Phone-to-Phone Plans;
Part VI: INTERNET POWER AND PROTECTION
19. Your Own Blogs, Web Sites, and Podcasts
Blogs; Super-Simple Web Pages; Professional Web Sites; Podcasts;
20. Living on the Web
Online Backup and Storage; Online Word Processing Programs; Project Planning and Group Calendars; Online Meetings/Web Conferencing ;
21. Staying Safe
Know Your Enemies; Fighting Internet Pests; Defeating Spyware; Controlling Cookies; Phishing Lures; Sealing Your Computer's Firewall; Protecting Your Kids;


The Internet: The Missing Manual Overview
The Internet is almost synonymous with change--that's one of its charms, and one of its headaches.You may think you know the Internet, but are you really up to speed on internet telephones, movie and TV downloading, blogging, gaming, online banking, dating, and photosharing?
This utterly current book covers:Getting Online. Readers will have all the information they need to decide what kind of broadband connection works best for them, which browser they should use, and what kind of spyware-fighting and virus-and spam-protection measures they need to protect themselves.
Finding Information. Google may be the leading search site, but it's certainly not the only game in town. This book introduces a diverse and useful collection of sites that help uncover everything from health care information, to shopping, travel and finance, to dependable reviews and ratings.
Movies, music, and photos. The Web's teeming with entertainment--and not just the sort of postage-stamp sized videos that only a geek could love. Learn where to download movies, watch TV online, listen to music, play games, and post and share photos with friends.
Keeping in touch. Email's only the beginning. This book introduces readers to the many tools that make the modern Internet such a great way to stay connected. From Web-based discussion groups to instant messaging programs, and from blogs and podcasts to Internet-based phone calls, this book will help you join the conversation.

Ideal for anyone just venturing into cyberspace, this book is also perfect for more experienced users who could use an update to today's most exciting internet applications.


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The Web Library: Building a World Class Personal Library with Free Web Resources Review

The Web Library: Building a World Class Personal Library with Free Web Resources
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The Web Library: Building a World Class Personal Library with Free Web Resources ReviewGlancing at the title I thought it was just another list of websites, and although many sites are listed, most of them aren't the common knowledge everyday sites that librarians and general web surfers already know about. What makes the book quite a bit different is that the author includes quite a few interviews with people from the websites that are mentioned -- people from Project Gutenberg, the Museum of Modern Art, the Smithsonian Institution, etc. The author also uses several methods to judge site longevity (i.e., will the site be around in the future), plus there's a website he manages to keep track of changes. With Open Access becoming a trend, this book is the most credible to date.The Web Library: Building a World Class Personal Library with Free Web Resources OverviewDescribes how to create a digital library of documents, images, articles, indexes, and other free resources found on the World Wide Web.

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How to Do Everything with Web 2.0 Mashups Review

How to Do Everything with Web 2.0 Mashups
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How to Do Everything with Web 2.0 Mashups ReviewThis book reminded me of Marine Corps boot camp. We did a lot of stuff, but only just enough to say we did it and not enough to learn anything from it. This book tries to cover far too many topics in a very short space. We used this book for a class I took the summer before last. It is not even really a good introduction as it leaves out many particulars needed to understand what is going on. I had to do quite a bit of internet research just to figure out much of what this book purported to teach. I say skip this book and get some more thorough books on the individual topics.How to Do Everything with Web 2.0 Mashups Overview
Want to supercharge your website with the latest searching, mapping, shopping, and imaging tools? Now you can build amazing mashups with help from this step-by-step guide. How to Do Everything with Web 2.0 Mashups shows you how to remix the best of Google, Amazon, Flickr, and eBay to create customized applications. You'll learn to use essential Web 2.0 technologies--including XML, JavaScript, XHTML, and REST--and seamlessly integrate them into your own innovative mashups.

Build dynamic mashups using XML and JavaScript

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ColdFusion 8 Developer Tutorial Review

ColdFusion 8 Developer Tutorial
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ColdFusion 8 Developer Tutorial ReviewI really enjoyed reading most of this book. I say most, because I haven't gotten through it all - there's a lot of content here!
I was surprised by the range of material covered in one book. The CFC's section is excellent, AJAX, and such.
It looks like John Farrar spent quite a bit of time developing his content, and he delivers it in an easy-to-read fashion.
Thanks for a great ColdFusion book!ColdFusion 8 Developer Tutorial OverviewAdobe ColdFusion is an application server, renowned for rapid development of dynamic websites, with a straightforward language (CFML), powerful methods for packaging and reusing your code, and AJAX support that will get developers deep into powerful web applications quickly.This book is the most intense guide to creating professional ColdFusion applications available. Packed with example code, and written in a friendly, easy-to-read style, this book is just want you need if you are serious about ColdFusion. This book will give you clear, concise and, of course, practical guidance to take you from the basics of ColdFusion 8 to the skills that will make you a ColdFusion developer to be reckoned with.ColdFusion expert John Farrar will teach you how about the basics of ColdFusion programming, application architecture, and object reuse, before showing you a range of topics including AJAX library integration, RESTful Web Services, PDF creation and manipulation, and dynamically generated presentation files that will make you the toast of your ColdFusion developer town.This book digs deep with the basics, with real-world examples of the how and whys, to get more done faster with ColdFusion 8.This book also covers the new features of ColdFusion 8 Update 1.

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AdvancED DOM Scripting: Dynamic Web Design Techniques Review

AdvancED DOM Scripting: Dynamic Web Design Techniques
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AdvancED DOM Scripting: Dynamic Web Design Techniques ReviewUPDATE (3-17-08)
I bought this book again because the material is definitely good. I'm really bummed Friends Of Ed let it go to press with all these errors though. I mean, come on--I'm finding errors all over the place! That is a great disservice to Sambells. But I've decided the material is worth wading through the many, many copy editing oversights. I'm crossing my fingers I don't get stuck troubleshooting typos in the code that choke my browser. That could easily waste hours of my time.
-=-=-
I was pretty excited after I dropped the $50 or so to by this book because the contents are right down my alley. Unfortunately, I could hardly make it out of Chapter 1 for all the typos and editorial oversights. Here are a few as an example:
PG 34 -- "myVarialbe" instead of "myVariable"
PG 35 -- "when you retrieving" instead of "when you are retrieving"
PG 36 -- references a function called "initAchors()" that isn't used in the example code for that example. initAnchors() appears in the next example on the next page.
PG 37 -- number of iterations in loop changes from 3 to 5 from 1st example to 2nd example for no apparent reason - this is confusing and distracts from the point being made.
PG 37 -- Figure 1-7 shows three objects in diagram instead of the 5 needed (one for each loop)
This is all in just 3 pages!
This is the part of the book I started reading first so I assume the rest of the book is going to be as poorly edited/ proofread. This surprises me as I own over 5 or 6 titles from the Friend Of Ed series and I don't recall ever seeing so much as a typo in any of them.
Overall, I think the book shows promise. But I can't tolerate errors like this in a programming book. They are difficult enough to read already without having to figure out what the message was "supposed" to be.
I'm returning this book to the store. When it reaches a later edition I may give it another go. It needs some serious "debuggin" first though.AdvancED DOM Scripting: Dynamic Web Design Techniques OverviewDOM Scripting is a vital technique for web developers and designers to learn and master in the modern web development arena, for adding dynamic effects to web applications such as animations, maps, drag and drop, and more.At friends of ED, we kick-started the interest in this subject with Jeremy Keith's acclaimed book DOM Scripting (friends of ED 1590595335.) And now, with AdvancED DOM Scripting, we're aiming to take the reader further-AdvancED DOM Scripting starts where the original DOM Scripting left off, assuming the reader has already mastered the basics, and taking them further, with countless real world tutorials. It is the first book to exclusively cover advanced DOM Scripting techniques, and reads like a wish list of must have dynamic web application features, including visual effects using JavaScript libraries, Ajax, Mashups using APIs, and much more.

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Enterprise AJAX: Strategies for Building High Performance Web Applications Review

Enterprise AJAX: Strategies for Building High Performance Web Applications
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Enterprise AJAX: Strategies for Building High Performance Web Applications ReviewCollege-level computer holdings strong on Ajax or web programming guides need ENTERPRISE AJAX: STRATEGIES FOR BUILDING HIGH PERFORMANCE WEB APPLICATIONS. It covers advanced Ajax topics, so it's not for the beginner - that will please any already versed in Ajax who want to skip the basics. From implementing Model-View-Controller in the browser to overcoming security risks and optimizing Ajax functions, this is the item of choice for any collection moving beyond introductory texts.
Diane C. Donovan
California BookwatchEnterprise AJAX: Strategies for Building High Performance Web Applications Overview"The core technologies of Ajax are quite straightforward; the hard part is applying them in the real world. Fortunately, the authors have been putting Ajax into practice since long before the term 'Ajax' was even coined. Enterprise AJAX offers excellent coverage of issues rarely explained to date, but frequently encountered by enterprise developers—including architecting of Ajax applications, and how to deal with such concerns as usability, security, and reliability."-DR. MICHAEL MAHEMOFF, PH.D. author of Ajax Design Patterns (AjaxPatterns.org)"Just when you thought you knew all you need to know about Ajax, Dave, Alexei, and Andre force open your cranium and unload a dumptruck full of Enterprise Ajax techniques, best practices, and hard-earned expert insight onto your brain. If you want to mix some serious Ajax into your serious business applications, the solid information and advice you get from this book will let you do so with confidence."-BRENT ASHLEY, Web Developer and Ajax Pioneer"I can't think of any better authors for a book on Enterprise AJAX. The book is sure to be a valuable reference for developers the world over working on the next generation of web applications."-MATT MCKENZIE, Software development manager, LiveCycle, Adobe Systems Inc."A great resource for writing quality, enterprise-level JavaScript."-CHRISTIAN VAN EEDEN, Senior Application Specialist, Schenker DB LogisticsBUILD RELIABLE, SCALABLE, ENTERPRISE-CLASS WEB APPLICATIONS WITH AJAXWriting for enterprise developers, architects, and user interface specialists, the authors explain why AJAX offers such great promise in large-scale development. Next, they systematically introduce today's key AJAX techniques and components.You'll walk through developing frameworks for building AJAX applications that combine data tables, Web forms, charts, search, and filtering: the very systems businesses depend on in CRM, ERP, BI, and beyond. Then, building on this strong foundation, the authors identify proven AJAX architectural patterns, and present case studies drawn from actual .NET and Java AJAX applications. Coverge includes
Using AJAX to implement Model-View-Controller (MVC) in the browser
Encapsulating user interface functionality to facilitate code reuse and reduce cross-browser development problems
Overcoming the unique security challenges associated with AJAX Web applications
Optimizing AJAX usability: the "back" button, caching, bookmarking, offline usage, and beyond
From security to scalability to project risk, this is the only book to cover all the issues facing AJAX developers in the enterprise. Whether you're migrating legacy HTML interfaces or building new applications from scratch, you'll find it absolutely indispensable.ABOUT THE WEBSITEwww.enterpriseajax.com contains code samples, case studies, tutorials, live demos, and other AJAX resources.ABOUT THE AUTHORSDavid Johnson has many years of experience with AJAX-related technologies. He is co-founder and CTO of Nitobi, producer of a component library designed to speed AJAX development. Johnson has written widely for print and online publications, including JavaWorld.com and XML.com. Alexei White is Product Manager at Nitobi. Andre Charland, co-founder, President, and CEO of Nitobi, is an experienced Internet software developer.

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The Invisible Web: Uncovering Information Sources Search Engines Can't See Review

The Invisible Web: Uncovering Information Sources Search Engines Can't See
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The Invisible Web: Uncovering Information Sources Search Engines Can't See ReviewI retired five years ago after thirty years in a very large public library system, and recently found it necessary to return to the trenches for awhile, in a rather smaller system. In that half-decade, of course, the Internet changed drastically and, even though I'm constantly online and intimately familiar with the major search engines (and many of the minor ones), there was a large number of new reference information sources with which I was not at all familiar. So I went looking for professional tools to remedy my ignorance. This is the first book I've seen in the publisher's "CyberAge" series, and medthodologically, it's quite good. As others have noted, the static nature of print-on-paper means rapidly outdated material, but Sherman and Price show you how to attack the problem, so, even though I came across several (unfortunately) extinct databases, I was able to locate several new ones, too. This is a terrific instructional work for reference librarians, and the accompanying web site is near the top of my bookmarks at work.The Invisible Web: Uncovering Information Sources Search Engines Can't See OverviewEnormous expanses of the Internet are unreachable with standard web search engines. This book provides the key to finding these hidden resources by identifying how to uncover and use invisible web resources. Mapping the invisible Web, when and how to use it, assessing the validity of the information, and the future of Web searching are topics covered in detail. Only 16 percent of Net-based information can be located using a general search engine. The other 84 percent is what is referred to as the invisible Web-made up of information stored in databases. Unlike pages on the visible Web, information in databases is generally inaccessible to the software spiders and crawlers that compile search engine indexes. As Web technology improves, more and more information is being stored in databases that feed into dynamically generated Web pages. The tips provided in this resource will ensure that those databases are exposed and Net-based research will be conducted in the most thorough and effective manner.

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Professional Joomla (Programmer to Programmer) Review

Professional Joomla (Programmer to Programmer)
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Professional Joomla (Programmer to Programmer) ReviewThe book content is ok, but too basic. Instead of 50 pages of Examples of "successfull sites", maybe the author could have expanded on some of the examples. For example, the example on MVC patterns is so simple as to be meaningless. If I wanted to "study the Joomla source code" as the author suggests, I wouldn't have spent money on a book.
The downloaded example source code doesn't match the book and often doesn't quite work.
I did learn quite a bit about Joomla, but I always had the nagging feeling that the book wasn't finished and was rushed to print.Professional Joomla (Programmer to Programmer) OverviewAs a major force in the world of affordable, advanced web site deployment, Joomla! has become the most important noncommercial Content Management System (CMS) in the world. The number of Joomla! downloads and add-ons continues to grow at lightning pace, spurring the need for a resource that explores the diverse needs of professional Joomla! developers. This book fills that void by covering the two main areas of the Joomla! field--development and deployment--with a focus on the new Joomla! version 1.5 and all the features it provides.Seasoned author Dan Rahmel walks you through the process of creating all three types of Joomla! extensions (modules, components, and plug-ins), explains how best to use Ajax technology, and shows you how to adopt design patterns and incorporate source code control. You'll examine the underlying technologies (PHP, Apache, etc.) that can be tuned to offer the best system performance, and you'll explore interfacing with outside content, Lightweight Directory Access Protocol (LDAP) setup, and much more. You'll even delve into the internal structure of the Joomla! framework, and obtain a unique behind-the-scenes education so that you can modify and extend Joomla! to meet the needs of you and your customers.What you will learn from this book* How each server of a Joomla! system can be installed and configured for maximum performance*The process of creating a module from scratch*Ways to use Ajax to add dynamic data retrieval to Joomla!*Techniques for using design patterns to solve common programming problems*How to create and retain a virtual community*Procedures for tuning a Joomla! site for both Search Engine Optimization (SEO) and Search Engine Management (SEM)Who this book is forThis book is for web developers, hobbyists, web designers, bloggers, corporate content creators, and support specialists who are looking to build a more robust web site. Basic skills in the area of PHP programming are necessary.Wrox Professional guides are planned and written by working programmers to meet the real-world needs of programmers, developers, and IT professionals. Focused and relevant, they address the issues technology professionals face every day. They provide examples, practical solutions, and expert education in new technologies, all designed to help programmers do a better job.

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Web Site Cookbook: Solutions & Examples for Building and Administering Your Web Site (Cookbooks (O'Reilly)) Review

Web Site Cookbook: Solutions and Examples for Building and Administering Your Web Site (Cookbooks (O'Reilly))
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Web Site Cookbook: Solutions & Examples for Building and Administering Your Web Site (Cookbooks (O'Reilly)) ReviewThe author says this is the book he wished he'd had when he started building websites ten years ago. I agree. The book is structured as a series of problems posed, with solutions, a discussion, and related links for follow-up. Some of the problem/solution match-ups certainly sometimes read like notes kept handy after some bit of knowledge was learned the hard way.
The book is written for those who make a living by designing, developing, maintaining, and marketing Web sites for themselves or other people. The exclusive focus is on the familiar world of LAMP -- Linux/Unix with Apache, MySQL, and PHP.
The author shares lots of handy code snippets (mostly PHP) to deal with technical issues but he does not neglect the soft skills, such as approaching the information architecture of a proposed site -- and marketing the finished one.
Addison goes into as much depth as is necessary to solve a problem and resists the temptation to go further. He clearly keeps up with best practices. I was impressed that his advice for a printer-friendly site is to use print media CSS. Most sites, even new ones, use more expensive and labor-intensive methods, like adding middle-layer software or creating separate content versions.
Quibble: the book does not mention, nor do the publisher's or author's sites offer any way to download the code snippets and the lists of related links. That is very odd for a book of this nature and I hope the author corrects the oversight for readers soon.Web Site Cookbook: Solutions & Examples for Building and Administering Your Web Site (Cookbooks (O'Reilly)) Overview
The total number of web pages today has been estimated at over 3 billion, spanning millions of individual websites. Not surprisingly, there is tremendous pressure on web developers and designers to remain current with the latest technologies.

The Web Site Cookbook from O'Reilly covers all the essential skills that you need to create engaging, visitor-friendly websites. It helps you with the practical issues surrounding their inception, design, and maintenance. With recipes that teach both routine and advanced setup tasks, the book includes clear and professional instruction on a host of topics, including:

registering domains
ensuring that hostnames work
managing the directory
maintaining and troubleshooting a website
site promotion
visitor tracking
implementing e-commerce systems
linking with sales sites

This handy guide also tackles the various elements of page design. It explains how to control a reader's eye flow, how to choose a template system, how to set up a color scheme, and more.

Typical of O'Reilly's "Cookbook" series, the Web Site Cookbook is written in a straightforward format, featuring recipes that contain problem statements and solutions.A detailed explanation then follows each recipe to show you how and why the solution works.This question-solution-discussion format is a proven teaching method, as any fan of the "Cookbook" series can attest to.

Regardless of your strong suit or your role in the creation and life of a website, you can benefit from the teachings found in the Web Site Cookbook. It's a must-have tool for advancing your skills and making better sites.


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Distinctive Design: A Practical Guide to a Useful, Beautiful Web Review

Distinctive Design: A Practical Guide to a Useful, Beautiful Web
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Distinctive Design: A Practical Guide to a Useful, Beautiful Web ReviewThe purpose of this book is to discuss what makes for good web designs. Much of it is closely related to material on design principles for other media, such as the printed page as for most cases, good design is good design. The author takes another step with respect to web design and discusses topics particular to the web, though, such as how a page appears in different browsers, the effect of add-ins and third party applications, and also spends a good amount of time discussing web design for the latest devices such as mobile, smaller screens, etc.
The topics/chapters are well laid out, the book is easy to read, and the author does a great job at covering the various principles and concepts of good design. Is there unique content to the book? Not really; there are lots of other good books on design out there but this compares favorably with them. It is a good all-in-one reference and I felt it is a useful and practical read - for laymen like me it has a bunch of good ideas. I've read most of them before but it is always good to have a refresher, and just reading the text gives me pointers and reminders of things to make sure I incorporate.
There is an emphasis on making pages user-friendly and ensuring you convey the proper message of the page. It's a practical book. As I mentioned before, the author also emphasizes designing for the latest devices - smart phones, etc., which have a more limited screen space and you have to make sure your message is effective and communicates properly. As another reviewer stated, this is not a book with ready-made templates to try out, or stuff that gets you started right away on a ready-to-go web site. It is a book filled with concepts and principles of good design, applied to the web and as such, the author has written a very useful book.Distinctive Design: A Practical Guide to a Useful, Beautiful Web OverviewLearn to produce a web site that stands out from the crowd
One of the web designer's greatest challenges is to create a site distinctive enough to get noticed among the millions of sites already on the web. This book examines the bond between code, content and visuals to guide you through the factors that increase your design's visibility, usability and beauty. Using this practical advice, even web designers who lack strong artistic skills can develop super sites that strengthen the message and stand out from the crowd.
Most books focus primarily on graphic design principles; this one shows you how to maximize and prioritize every design decision to help your site achieve its primary purpose: showcasing your content and services
Explores the bond between code, content and visuals to guide you through the factors that increase your design's visibility, usability and beauty
Enables even artistically challenged web designers to create elegant, functional layouts that attract visitors and are user-friendly

Every web designer can benefit from this practical advice on creating an informative, attractive, easy-to-use site that gets noticed.

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Web Application Design and Implementation: Apache 2, PHP5, MySQL, JavaScript, and Linux/UNIX (Quantitative Software Engineering Series) Review

Web Application Design and Implementation: Apache 2, PHP5, MySQL, JavaScript, and Linux/UNIX (Quantitative Software Engineering Series)
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Web Application Design and Implementation: Apache 2, PHP5, MySQL, JavaScript, and Linux/UNIX (Quantitative Software Engineering Series) ReviewThis is the book I wish I had had when I was starting to set up my Books-On-Line web site. Here in one simple step is just about half of what you need to know to set up a fairly complex database driven web site. I say about half of what you need to know because he spends no time at all on appearance, type fonts, color, illustrations, all that stuff. As he says in the introduction, he's not good at that (neither am I), and for those subjects you need another book.
But for a functioning web site he recommends what is sometimes called LAMP - for Linux, Apache, MySql and PHP. To summarize why:
The software is FREE, a very good price.
It doesn't crash as often
It runs faster so you can use a slower computer.
By the time you finish, you'll probably want at least one book on each of these software packages, but here is an excellent place to start. It gives you enough to get started and you only need to go deeper into each of these packages when you start getting fancier. The nice thing about this book is that it gives you everything you need to get started in a well written, easy to understand way.
Mr. Gabarro, there are two things I would suggest for your next edition: One, include a cd of a working collection of the four packages rather than saying go get any distribution, and two, talk a little about past and emerging technologies such as Cold Fusion for the past, and Ruby on Rails for the future. I'd be interested in your opinions.Web Application Design and Implementation: Apache 2, PHP5, MySQL, JavaScript, and Linux/UNIX (Quantitative Software Engineering Series) OverviewWeb Application Design and Implementation uses a hands-on approach of the major technologies and programming languages to teach readers web development. Providing an understanding of all major aspects of web programming in order to achieve the construction of a database-driven website, the book features state-of-the-art programming languages such as HTML, JavaScript, MySQL, PHP, Apache, Linux/Unix.

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Foundation Zoho Review

Foundation Zoho
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Foundation Zoho Reviewi think this is a great book, but i have found myself referencing ZOHO 4 EVERYONE much more than this one even though this one is double its size (and would seemingly have double the amount of information). it's just not quite as useful long term. i think it loses its value after the initial learning of the basics is complete. however, when i was just starting out as a beginner, i used this book most.Foundation Zoho OverviewWith over 1.3 million registered users to date growing at about 100,000 a month, Zoho is starting to emerge as one of the most interesting Cloud-based Software as a Service suites of online applications to date, that both individual consumers and businesses can use, work and create online. Zoho continues to make news with deals with GE and other companies as well as individuals who want to cut down on their expensive software, licensing and technical support costs.Also, with the growth of thin client devices like iPhone, BlackBerry, netbooks and more, cloud computing is on the rise. Put simply, The Web can now host most applications that were once confined to the desktop and hard drive. Zoho.com represents the first real wave of these types of online application services suites with more on the way.Getting StartED with Zoho.com gets readers started with the vibrant Zoho.com and shows them how to use it for day-to-day tasks in business and at home. There's some fun to be creative with Zoho as well. This book also shows readers how to use Zoho.com with iPhone or even with Microsoft Office.

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ReviewThis book lays a good foundation for web design by emphasizing planning, meeting clients' goals, and understanding the target audience. Wroblewski emphasizes usability when describing the core of the site- structure, navigation, content- and how it will affect the experience of the audience. He uses numerous examples to illustrate layout, visual heirarchy, color schemes, and how they work together (or don't!) to communicate quickly and effectively to the site visitor.
I got frustrated about the amount of fluff surrounding actual information. He makes plenty of good points and then buries them beneath a barrage of condescending, long-winded metaphors, like the way we can read a map and know that blue represents water. The analogy itself could be helpful, but three paragraphs to explain the analogy is just distracting.
I'm glad I read it... it opened my eyes to many challenges that web designers face, and inspired me to infuse life and personality into my own site. I'm also glad I highlighted the meaningful parts so I (or friends who borrow it) can skip past the fluff in the future. OverviewAlthough Web usability has received lots of hype, especially during the dot-com meltdown, the focus has been mostly on technical issues. Usability experts stress the pitfalls of frames and too many images on Web pages. They recommend editing out unnecessary words and writing in a non-linear style-all valuable advice, of course. But less frequently do they highlight the importance of the visual presentation of Web pages.The Web is a communication medium that does most of its talking visually. What you see on a Web page tells you what you might find within the site, how to get there, and why it might interest you-not to mention the instinctive emotional response that shapes your Web experience. As a result, Web usability issues are communication issues. Easy-to-use sites are those that communicate quickly and effectively.Site-Seeing takes a fresh approach to Web usability by applying visual communication principles and decision-making to Web design. Specifically, readers will learn the key concepts behind visual organization, look and feel, technical considerations, and clear planning that stem from audience awareness. Through numerous, full-color examples author Luke Wroblewski deconstructs "the good, the bad, and the ugly" of Web design.The visual presentation of a site does more than merely making it pretty. It organizes information according to function. It creates distinct and appropriate personalities. It provides emotional impact and attachment. In short, it engages the audience-and keeps them coming back.

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Bulletproof Web Design: Improving flexibility and protecting against worst-case scenarios with XHTML and CSS (2nd Edition) Review

Bulletproof Web Design: Improving flexibility and protecting against worst-case scenarios with XHTML and CSS (2nd Edition)
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Bulletproof Web Design: Improving flexibility and protecting against worst-case scenarios with XHTML and CSS (2nd Edition) ReviewIf you are just coming over the the standards-compliant light, this book is the best for showing real, working techniques. Great examples that work. A cookbook. Cederholm won my heart and my mind with "Web Standards Solutions" and this book builds on that theme. The man is a good writer, easy to understand, and he makes compelling and lucid points.
Cederholm's presentation is great: he states a problem or goal, then examines several different ways of solving it. The examinations are just a paragraph or two long -- short and to the point. He points out the strengths and weaknesses of the various solutions, then concludes with a "best practices" solution. Finally, he builds on and refines the best practices solution to deliver a finished piece. When there is no clear-cut best way, he lays the cards on the table and let's you decide what is best for your specific application. He talks about the compromises between pixel-perfect layouts and fluid layouts and how each effects design and useability issues.
It is not stand-alone because a good reference is still useful to have by your side.Bulletproof Web Design: Improving flexibility and protecting against worst-case scenarios with XHTML and CSS (2nd Edition) OverviewNo matter how visually appealing or content-packed a Web site may be, if it's not adaptable to a variety of situations and reaching the widest possible audience, it isn't really succeeding. In Bulletproof Web Desing, author and Web designer extraordinaire, Dan Cederholm outlines standards-based strategies for building designs that provide flexibility, readability, and user control--key components of every sucessful site. Each chapter starts out with an example of an unbulletproof site one that employs a traditional HTML-based approach which Dan then deconstructs, pointing out its limitations. He then gives the site a make-over using XHTML and Cascading Style Sheets (CSS), so you can see how to replace bloated code with lean markup and CSS for fast-loading sites that are accessible to all users. Finally, he covers several popular fluid and elastic-width layout techniques and pieces together all of the page components discussed in prior chapters into a single-page template.

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Marketing to the Social Web: How Digital Customer Communities Build Your Business Review

Marketing to the Social Web: How Digital Customer Communities Build Your Business
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Marketing to the Social Web: How Digital Customer Communities Build Your Business ReviewExecutive Summary:
The book would be more appropriately entitled: "An introduction to Web 2.0" There is very little marketing advice, and the information in this book might have been cutting edge in 2002-3 but in 2008, it would only appeal to beginners, or non-tech oriented people. If you don't know what a "Blog" is, then this book is for you. If you do know what a blog is, I would go elsewhere.
Full Review:
I have read about a dozen books on marketing/advertising/community building on the web. Perhaps I didn't realize the scope of this book. First, if you are reading a review for what this book is about, you are probably more technologically advanced than anything this book has to offer...(IE: The "Social Web" as he puts it, Or Web 2.0, can affect hearts and minds. For example, you are reading this review before purchasing this book for some insight.)
To me it seemed as if the book was written for very large company's marketers who are 60+ years of age and are not familiar with the internet, or at best don't think there has been any evolution of the internet in the past 14+ years since it has gone commercial. I don't mean to be rude, but this book really seemed like something that would have had an impact and would have been interesting in about 2001. The fact that this book was written and released in the last year honestly amazed me, as I was certain that it was just re-released based on the material.
To be slightly more specific, the book concentrates heavily on not trying to hurt the ego's of marketers who have not been keeping up with the Internet by saying "Some of your old marketing knowledge is still useful." a bit too often. While true, it just seemed a bit overboard. Another quick example of the target market is that the book took about 4-5 pages in describing what a blog is. This is all well and good for an "Intro" book, but it is indicitive of the audience this book was meant for. I found this book too generic to be useful. It lacked specifics, strong case examples, adequate statistics, etc. If you are 60+ years of age and really aren't aware of what social communities are, or message boards, or online reviews of products (Oh the irony), I would recommend this book. Also, if you don't believe that having an online voice is relevant in today's global market, and are looking for a strong case to show you why it is, I would recommend this book. If you have ever participated on a message board, read a blog, posted/read an online review, etc...this book won't tell you anything that you don't already know.
However, if you are looking for effective ways to market to the "Social Web" AKA Web 2.0 by the rest of the world, go elsewhere. This book is too generic to be useful IMHO. I gave this book two stars instead of one because it was well written, and unlike EVERY other marketing book I have ever read, it didn't remind you to go to the author's website every other page (In fact, I don't even remember him naming his website in the book, which is to be applauded, as you can tell this info was legitimately designed to help the reader, not just another marketing tool by the author as many marketing books are). Also if you do want a BEGINNERS' book to what Web 2.0 is, this would be tough to beat. The author puts everything in non-techie terms, and is very thorough at explaining some of the core/basic concepts of Web 2.0.
BOTTOM LINE:
The people who could best be helped with a book like this are intelligent people who don't keep up with technology, but know the basics. I found this more as an introduction to what Web 2.0 was than a "How to" book which is what I believed the book to be about based on the title.
If you are looking for valuable "How to market to the Social Web" info, this book will GREATLY disappoint you.
Marketing to the Social Web: How Digital Customer Communities Build Your Business OverviewAn updated and expanded Second Edition of the popular guide to social media for the business community

Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, Second Edition helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion. Author and social media guru Larry Weber describes newly available tools and platforms, and shows you how to apply them to see immediate results and growth.

Rather than broadcast messages to audiences, savvy marketers should encourage participation in social networks to which people want to belong, where dialogue with customers, and between customers, can flourish. in Networking sites like MySpace, Facebook, and even Flickr are the perfect forums for this dialog; this book shows you how to tap into this new media.

In addition to the tools and tactics that made Marketing to the Social Web a critical hit among marketers, this second edition includes three entirely new chapters that cover recent changes in the field. These new chapters describe how Facebook will monetize its business and one day surpass Google; how companies can measure the influence and effectiveness of their social media campaigns; and how marketing to mobile social media will grow into an effective practice in the near future.

Marketing must reach out into new forms, media, and models. Marketing to the Social Web, Second Edition presents an exceptional opportunity to use these new tools and models to reach new markets, even in today's fragmented media environment.

Larry Weber has spent the last three decades building global communications companies, including Weber Shandwick Worldwide and the W2 Group. He is also the founder and Chairman of the Massachusetts Innovation and Technology Exchange, the nation's largest interactive advocate association.

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Build Your Own Web Site The Right Way Using HTML & CSS, 2nd Edition Review

Build Your Own Web Site The Right Way Using HTML and CSS, 2nd Edition
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Build Your Own Web Site The Right Way Using HTML & CSS, 2nd Edition ReviewI'm planning on using this book as a text for an intro to web design course. Overall, it is a great introduction.
What I like about the book are:
It's generally got a great flow [one exception below - ch.8] and has very good explanations for how HTML & CSS are used together to make well designed web pages. The text easily moves from the basic (html tags) to novice (basic CSS) and then more advanced topics like adding graphics, positioning, using tables, and implementing forms. The content is provided in a very accessible way that builds upon previous learnings. And the information is presented in a fashion that most newcomers to web design/publishing can easily understand.
The main caveats I have with the book are:
The book propounds using XHTML, which is still a hotly debated topic whether it should even be used for making public web pages. XHTML is arguably a dead standard as of Dec. 2009. It's also problematic since XHTML STILL is not properly parsed by the most widely used browser in the marketplace (MSIE) - esp. when served as "text/html" as recommended in this book. XHTML pages often "just break" or refuse to properly work with IE, and using XHMTL can break typical usage of some scripting languages, esp. JavaScript. There's even a Sitepoint XHTML vs. HTML FAQ (the publishers of this book) suggesting NEVER to use XHTML unless you have a very specific application that NEEDS to use it. Just because XHTML is popular, doesn't mean it's proper, and it can cause more headaches than it's worth. Kind of like using OOPHP - sure it has its place, but I wouldn't call it obligatory.
I would have moved the content of Chapter 8 into Chapter 1. It would be helpful for readers to know about web hosting and connecting to said host before attempting to publish their pages. To my mind this is definitely a "Setting Up Shop" activity - in fact I'd have these tasks prerequisite to those in Chapter 1. What's the point of creating web pages if you have no where to post them for others to see?
A possibly bigger issue is that Chapter 9 "Adding a Blog..." is nearly useless now that Blogger no longer supports FTP publishing (announced in Feb 2010 and unsupported as of May 2010). Including an entire chapter that has a "single point of failure," such as relying on a singular service that's avail. today to be around tomorrow doesn't seem like very good planning to me. It would've been nice if another, more generic alternative were presented (such as just linking to one's Blogger or Wordpress blog and how to configure them so they at least look similar, if not integrated).
It's still a pretty good book, and I'm going to use it for the class, with strong warnings about the fallability of XHTML. In class, we're going to use HTML 4.01 Strict.Build Your Own Web Site The Right Way Using HTML & CSS, 2nd Edition Overview
Build Your Own Website The Right Way Using HTML & CSS, 2nd Edition teaches web development from scratch, without assuming any previous knowledge of HTML, CSS or web development techniques. This book introduces you to HTML and CSS as you follow along with the author, step-by-step, to build a fully functional web site from the ground up.

However, unlike countless other "learn web design" books, this title concentrates on modern, best-practice techniques from the very beginning, which means you'll get it right the first time. The web sites you'll build will:


Look good on a PC, Mac or Linux computer Render correctly whether your visitors are using Internet Explorer, Firefox, Opera, or Safari Use web standards so your sites will be fast loading and easy to maintain Be accessible to disabled users who use screenreaders to browse the Web
By the end of the book, you'll be equipped with enough knowledge to set out on your first projects as a professional web developer, or you can simply use the knowledge you've gained to create attractive, functional, usable and accessible sites for personal use.


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Bit Literacy: Productivity in the Age of Information and E-mail Overload Review

Bit Literacy: Productivity in the Age of Information and E-mail Overload
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Bit Literacy: Productivity in the Age of Information and E-mail Overload ReviewThis is a superb book. As a doctor and an entrepreneur I have read many books on time management and being more efficient, and been disappointed by most of them. This book is by far the best I have read.
It has just enough theory to help the reader get the big picture, but nothing more. Unlike a lot of books that are twice as long as they should be, this short book respects the reader by delivering the information in an efficient and easy to digest manner.
I especially appreciate the clear instructions on how to implement the author's suggestions. I gave the book out to all my co-workers and several friends. Recently, our entire team talked about how each of us has implemented the book's ideas. Some of us are using all of them, and some are using a few of them, but no one decided not to use any of them. Given how challenging it is to change human behavior, I think this is amazing.
I give this my highest possible recommendation without any reservations at all.
Bit Literacy: Productivity in the Age of Information and E-mail Overload Overview"Bit Literacy" is essential reading for anyone who has experienced "digital overload": the daily flood of e-mail, multiple todo lists, a cluttered desktop, documents in various file formats, and the constant distraction of cell phones and other devices. More than a quick fix or another "how-to" guide, the book offers an entirely new way of attaining productivity that users at any level of expertise can put into action right away. This is "bit literacy," a method for working more productively in the digital age, with less stress.Mark Hurst - who has reached hundreds of thousands of readers through his Good Experience e-mail newsletter, Uncle Mark technology guides, thisisbroken.com, and other websites - has revealed the way to survive, and thrive, in the digital age: "Let the bits go."

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High Performance JavaScript (Build Faster Web Application Interfaces) Review

High Performance JavaScript (Build Faster Web Application Interfaces)
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High Performance JavaScript (Build Faster Web Application Interfaces) ReviewThis book is a good reference on how to optimize JavaScript applications and also an interesting read in case you want to know how things work "under the hood".
Many of the techniques presented also works for other programming languages (and are well-known performance tricks) and can be used without increasing too much the code complexity, which is a huge gain, you're not just becoming a better JavaScript developer but also a better developer.
One thing that should be clear is that this book is NOT intended for BEGINNERS, since it already presumes that you have a good knowledge and experience with JS programming.
If you already read Professional JavaScript for Web Developers (Wrox Programmer to Programmer) (also written by Zakas), High Performance Web Sites: Essential Knowledge for Front-End Engineers and Even Faster Web Sites: Performance Best Practices for Web Developers you will find that some of the techniques were already present on those books, so if you're up-to-date with the new technologies/tools and been researching about the subject probably you already know a good part of what this book has to teach, nevertheless it still a nice and interesting read since it explains how the JavaScript engines work and why those techniques are faster, the fact that it is concise is a big plus too.
The book has some typo mistakes (which doesn't affect the understanding) and some of the line graphs (used to show browsers benchmark) are hard to read since all the lines look the same (as of 1st Edition).
I strongly recommend this book to any intermediate to advanced developer who wants to learn how to improve the overall performance of JavaScript applications since it is a concise and accurate compilation of best practices, even if you know a lot about the subject you may learn a few new tricks or understand a little bit better why it works...High Performance JavaScript (Build Faster Web Application Interfaces) Overview
If you're like most developers, you rely heavily on JavaScript to build interactive and quick-responding web applications. The problem is that all of those lines of JavaScript code can slow down your apps. This book reveals techniques and strategies to help you eliminate performance bottlenecks during development. You'll learn how to improve execution time, downloading, interaction with the DOM, page life cycle, and more.

Yahoo! frontend engineer Nicholas C. Zakas and five other JavaScript experts -- Ross Harmes, Julien Lecomte, Steven Levithan, Stoyan Stefanov, and Matt Sweeney -- demonstrate optimal ways to load code onto a page, and offer programming tips to help your JavaScript run as efficiently and quickly as possible. You'll learn the best practices to build and deploy your files to a production environment, and tools that can help you find problems once your site goes live.

Identify problem code and use faster alternatives to accomplish the same task
Improve scripts by learning how JavaScript stores and accesses data
Implement JavaScript code so that it doesn't slow down interaction with the DOM
Use optimization techniques to improve runtime performance
Learn ways to ensure the UI is responsive at all times
Achieve faster client-server communication
Use a build system to minify files, and HTTP compression to deliver them to the browser


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Clout: The Art and Science of Influential Web Content (Voices That Matter) Review

Clout: The Art and Science of Influential Web Content (Voices That Matter)
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Clout: The Art and Science of Influential Web Content (Voices That Matter) ReviewFirst, I'd like to say that I normally don't write book reviews. Being a student of the web, I read *a lot* of material and I typically don't have time to write a reaction. But every once and a while, something strikes me as noteworthy. Clout is just such a book.
Having run an industry publication on User Experience Design for quite some time, I'm of course familiar with the discipline of Content Strategy. Unfortunately, though, running it means that most of what I read online or hear at conferences sounds the same. "Yes, I know I have to prioritize things and think strategically about content, thanks." What I like about Clout is how novel it really is. In short, Clout:
(1) Got my attention: its a new angle on what could easily be seen as a tired subject.
(2) Is very "practice" driven: I don't like reading about theory, I want to see how content strategy functions in the real world.
(3) Is for beginners and experts: Clout starts small--a bit of history--and ends with a bang, a call to action for all web professionals.
The author, Colleen, did a great job gathering insightful case studies and overseeing the creation of illustrative diagrams. Reading about content strategy is one thing, but *seeing* it is quite another, and Clout delivers. I find it quite remarkable that such an unassuming volume delivers such a high quantity of information. Here you'll also find some of the major takeaways from books such as Groundswell and Here Comes Everybody.
So, save yourself some reading and grab a copy of Clout. For the budding content strategist, blogger, entrepreneur, etc., I highly recommend it.Clout: The Art and Science of Influential Web Content (Voices That Matter) OverviewResults. Everyone wants them, whether to sell more products, spread good ideas, or win more funding. In our busy digital world, the way to results is influencing people on the web. But how? An ad campaign won't cut it. A Twitter account doesn't guarantee it. Manipulative tricks will backfire. Instead, you need quality, compelling web content that attracts people and engages them for the long haul. Clout explains the key principles of influence and how to apply them to web content. Along the way, those principles come to life with practical examples from HowStuffWorks.com, Newell Rubbermaid, Centers for Disease Control and Prevention, and many more brands. With this book, you'll:
Discover why a technology feature, marketing campaign, SEO effort, or redesign aren't enough to influence online.
Understand the business value of compelling web content.
Learn 8 principles for influence from the art of rhetoric and the science of psychology.
Find out what context is and why it's so important to influence.
Jump start your planning for content with a content brief.
Learn how to evaluate your web content and determine whether it's making a difference.
Foreword by Karen McGrane, managing partner of Bond Art + Science

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