Social Lawyers: Transforming Business Development, 2010 ed. Review

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Social Lawyers: Transforming Business Development, 2010 ed. ReviewI've known Jayne for quite a few years, so my expectations for this work were high. Nevertheless, they were exceeded. The book is packed with actionable advice and covers the "how to" as well as they "why to." It would be useful for any business professional hoping to understand the proper use of social media in business development. There are a few typos and editing issues, but they do not detract from the valule of this small, yet densely packed book. Because it is published by a specialty house, it's a little more expensive than you might like, but it is completely worth it. Buy it and USE IT!Social Lawyers: Transforming Business Development, 2010 ed. OverviewThis book presents information about social technologies, how they impact your practice and affect client interests. Practical tips and use cases regarding online networking, blogging, podcasting, video-casting and social networks are set forth in an objective format, and a business development approach is offered for leveraging these emerging technologies. Conflicting information and opinion about social technologies from Web sites and blogs is sorted and analyz

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