Showing posts with label ebay. Show all posts
Showing posts with label ebay. Show all posts

The eBay Success Chronicles: Secrets and Techniques eBay PowerSellers Use Every Day to Make Millions Review

The eBay Success Chronicles: Secrets and Techniques eBay PowerSellers Use Every Day to Make Millions
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The eBay Success Chronicles: Secrets and Techniques eBay PowerSellers Use Every Day to Make Millions ReviewWhen it comes to growing a business on eBay, everybody has the same shot at making the big bucks, right? Wrong! For most eBay sellers, it's at best a hit-or-miss proposition. No matter what you think, the odds aren't with you--unless you have an edge. And this book gives you that edge!!
As Angela Adams tells us in her information-packed pages, you win on eBay by learning from the success stories--the ones who've discovered how to put the "power" in their selling! Yes, people out there are selling steadily and consistently on eBay. They're the mega sellers--and you'll meet them in this book. Nothing's more valuable than discovering the secrets, hints, and tricks from the ones who've "been there, done that" on eBay. These are the ones who've done their homework, developed the blueprints, and put their winning plan in action. Result: SALES SUCCESS. Angela's done all the legwork for you. Whether you're a new or experienced eBay seller, working part-time or full-time, if you're out to learn what you need to do to get that selling edge on eBay, you must have this book.
-- Robert Gardner, Ph.D.

The eBay Success Chronicles: Secrets and Techniques eBay PowerSellers Use Every Day to Make Millions OverviewAtlantic Publishing Company spent over a year compiling this new book. The author contacted hundreds of PowerSellers and over 60 of them agreed to talk--sharing their stories and helpful ideas. They talked about the basics and how they do those on eBay as well as giving tips and hard-learned advice for those who also want to become successful. There are many books on eBay; this is the only one that will provide you with insider secrets. We asked the PowerSeller experts who make their living on eBay every day--and they talked. We spent countless hours researching, interviewing and e-mailing eBay PowerSellers. This book is a compilation of their secrets and proven successful ideas. If you are interested in learning hundreds of hints, tricks, and secrets on how to make money (or more money) on eBay, then this book is for you. The experts chronicled in this book earn $1,000 to $150,000 per month through eBay. Inside the pages of this new exhaustively researched guide you will find a jam-packed assortment of innovative ideas that you can put to use today. This book gives you the proven strategies that you need to sell more with less time and effort. With over 430,000 sellers make a living off eBay today, there is no reason you shouldn?t become financially successful. This book will arm you with the knowledge to become an eBay PowerSeller. **Award-Winning Finalist in the Business Category of the National Indie Excellence 2007 Book Awards **Silver Winner in the Computer/ Internet Category of the 2007 Independent Publisher Book Awards

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Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Lifestyles Paperback)) Review

Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Lifestyles Paperback))
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Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Lifestyles Paperback)) ReviewThis book was a real surprise. I fully expected to use it as a resource for new Ebay/Web commerce users that we help teach but found it excelled not only in the basics but in pretty much the whole plan of where you would want to be online in the long run. I am particulary fond of books that discuss legal and accounting set up and this one covers a lot of good info like type of organization, record keeping, copyrights and trademarks, a tax overview etc. A great foundation for the new online business. There is a lot of information regarding web site design, internet security and boosting your sales. Usually many books would leave off in this area but not this one. It has information on taking your retail business online , selling from a storefront and covers some important ideas like affiliate marketing and finding a niche. Whether deciding to operate on Ebay or with your own website this book is jam packed with information. Even as an experienced online user I found myself making notes from many of the sections in the book including those with suggestions on what to do to expand sales, deal with changes and other customer issues. Just as a note this is one huge book. Over 800 pages including the index and for the price a bargain. For Ebayers I would recommend this book and a general Ebay book as a package to buy. If working directly on your own e-commerce site I would recommend this book with with a web 2.0 or social marketing book.Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Lifestyles Paperback)) Overview
Eleven minibooks comprising nearly 800 pages offer would-be online entrepreneurs all the information they need to launch an e-business and succeed in today's marketplace
Unlike competing guides, this book explains how to redesign a site, retool marketing strategies, and run a nonprofit site as well as offering in-depth coverage of how to secure a site and move from retail to e-tail
Minibooks cover online business basics, legal and accounting matters, Web site design, operational issues once a business is up and running, Internet security, how to boost sales, taking a brick-and-mortar business online, storefront selling at eBay and elsewhere, fundraising at a nonprofit site, running a niche e-business, and advanced e-commerce techniques and strategies


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Get Out While You Can: Escape The Rat Race Review

Get Out While You Can: Escape The Rat Race
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Get Out While You Can: Escape The Rat Race ReviewI recently bought a Kindle copy of this book and just wanted to say just how much I enjoyed it. The basic premise was exactly what I have been thinking over the past couple of years and I set out a couple of years ago to teach myself all the skills I needed to make multiple income streams on the internet. I'm making some progress but I'd like to make more and faster. I have a few websites which don't make too much but I'm learning all the time.
If you really want a book that really provokes your thought processes then this is the one to do it.
HIGHLY RECOMMENDED!
The Google News Bible - Get Massive Traffic Without Work!Get Out While You Can: Escape The Rat Race OverviewCONTENTSKeeping Up With The Beckhams Why the likes of David Beckham make so much money and why you don't Work Is A Four Letter Word Why working for a living is not really living at all Three Ways To Make More Money There are only three ways to make more money - two are for wage slaves Time Management Made Easy Why most time management products don't work The Magic Of Numbers How you can use the miracle of compounding to make better use of your time and make more money for less work Nobody's Fool Why you should avoid business opportunities that require a greater fool to come along It's Not Who You Know . . . In today's world, it's what you know not who you know that counts Plan B Plan B - how to spend less time working while making more money No Job. Just eBay. How eBay can provide you with both experience in making money online and a good income to boot How To Start Your First Internet Business In Less Than An Hour One hour later and you are in business! You Don't Need No Rich Dad Why I don't build pipelines or carry buckets How Does Your Garden Grow? How to develop an online business from an acorn to a might oak tree Show Me The Money How to make money from a website What's In A Name? The importance of domain names to your online business and as an investment opportunity Google Is Your New Best Friend Why high search engine rankings will deliver customers to your door 365 days of the year - and how to get them How To Earn Money By Asking Visitors To Leave Your Website Affiliate marketing and how you can earn commissions by selling products and services for thousands of online retailers The Sea Monkey That Builds Websites Free web building software and an easy to follow walkthrough showing you how to build a simple website using it Let Google Pay Your Mortgage How incorporating Google Adsense into your web pages can pay off big time Get Out While You Can The obligatory final chapter - and a call to arms--This text refers to the Kindle Edition edition.

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The 7 Essential Steps to Successful eBay Marketing Review

The 7 Essential Steps to Successful eBay Marketing
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The 7 Essential Steps to Successful eBay Marketing ReviewI sell professionally on ebay, and when I tell people what I do for a living, many times they'll laugh or think that I'm not serious. But this book "gets" that there are lots of us out there who are serious about selling on ebay - we run legitimate businesses with real inventory, real employees, and real profit and loss - we aren't just cleaning out granny's attic for some extra cash. This resource is a true asset for people like us. It addresses some serious issues about selling on ebay and earning a living doing so. It's about so much more than what people usually consider "marketing" - it includes tangible plans for building a comprehensive small business plan and strategic planning for the future success of the business.
The tools chapter is also fantastic - they've done a really comprehensive review of all the tools available. The chapter on writing good item descriptions is also great. I've always struggled with description writing, but the authors disclose the secrets that advertising pros use to write good ads, and I'll be darned, it works great for ebay too!The 7 Essential Steps to Successful eBay Marketing OverviewIn this must-have book for eBay entreprenuers, eBay experts reveal how to reach the more than 100 million registered users and catapult your sales. Learn how to make listings stand out, inspire buyer confidence, close a sale, and keep customers coming back. An eBay University Instructor, a Fortune 100 marketing specialist, and an eBay PowerSeller offer valuable marketing insights and tried-and-true techniques for propelling eBay sales to the next level.

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The Online Millionaire: Strategies for Building a Web-Based Empire on eBay and Beyond Review

The Online Millionaire: Strategies for Building a Web-Based Empire on eBay and Beyond
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The Online Millionaire: Strategies for Building a Web-Based Empire on eBay and Beyond Review"The Internet is no longer an uncharted business frontier"... the first words I read.
The Online Millionaire is a how-to that zeroes in on this idea.
Serving up lessons on everything from eBay to building your own website author Amy Joyner backs up theory with stories from the front lines. Lacing each chapter with stories retold by online millionaires, Joyner's 101 approach (with sub-chapter headings like The Lowdown and How It Works) may not appeal to the Internet enthusiast, or anyone under the age of 16, but will be a breath of fresh air to the web-challenged. Joyner keeps it simple and paints with broad strokes . . . so for me - a member of the latter group, Millionaire helped break down the intimidating and self-imposed barriers I have towards the Internet. I couldn't build a website before reading this book and I probably won't anytime soon, but the curtain has been pulled and the mystery revealed.
The Online Millionaire: Strategies for Building a Web-Based Empire on eBay and Beyond OverviewThis book will show you how to become the next huge online success story"Your goal as an Internet entrepreneur should be to have a presence on everyWeb-based marketplace where your customers and potential customers shop. In The Online Millionaire, I'll introduce you to the most popular online channels and reveal the tricks of the trade for excelling in these marketplaces."You'll learn the ins and outs of selling on eBay, Amazon.com, Yahoo!, Overstock.com, and other auction marketplaces. You'll also read about how to use search engines and comparison-shopping sites to attract customers and drive sales. Plus, you'll find out how to go about building your own professional e-commerce store, along with proven ways to make money promoting other companies on your site."While it is still the 800-pound gorilla of e-commerce, as you'll realize by the timeyou reach the final pages of this book, online entrepreneurs now have many other options to reach buyers beyond eBay. I'll show you exactly how to launch your own multi-channel online marketing empire, regardless of the types of products you sell. You'll discover how each online channel works, what it costs to sell there, how to get started, and what products sell best."So, let's get started on this journey to creating a thriving online business that can put your company front and center on all of the world's top e-commerce sites."--From the Introduction

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What to Sell on eBay and Where to Get It: The Definitive Guide to Product Sourcing for eBay and Beyond Review

What to Sell on eBay and Where to Get It: The Definitive Guide to Product Sourcing for eBay and Beyond
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What to Sell on eBay and Where to Get It: The Definitive Guide to Product Sourcing for eBay and Beyond ReviewUpon first reading "What to Sell on eBay and Where to Get It," authors Lisa Suttora and Chris Malta seem genuine in their efforts to provide the eBay seller with legitimate sources for items to sell on this extremely competitive marketplace. It isn't apparent until you are well into the book, that the ulterior motive behind it all, is to drive you to the two web sites owned by the authors. At first, I was so impressed with the information that I was receiving, that it didn't bother me that I might have to sign up for both websites in order to actually utilize the information in the book. After all, Chris Malta and Lisa Suttora are two of only a hand full of certified eBay providers. How could I possibly go wrong by signing up for their services.
First, I signed up for Chris Malta's, "Drop Ship Source Directory," at a one time cost of $69. While I have no question that Chris is an honest guy, and makes an all out effort to provide subscriber's with a plethora of wholesale distributors that are willing to drop ship, it soon becomes apparent that it is virtually impossible to find any drop shippers that can provide you with competitive enough pricing to make listing the product on eBay a profitable endeavor. After literally spending weeks looking through the entire list of drop shippers, and comparing closed auction prices on eBay, I have come to the conclusion that either drop shipping is not the way to run an eBay business, or the list of drop shippers that Chris Malta supplies is inadequate to help the eBay seller who wishes to use this method to run their eBay business. The web site is very difficult and time consuming to maneuver, and unless you have the patience to spend months searching for the niche drop shipper that will enable you to make money on eBay, I would stay away from this product. Malta also offers other wholesale product sourcing databases, but these are at extra cost. He now admits that it is best to use a combination of drop shippers and light bulk wholesalers when selling on eBay, however for many years, his Drop Ship Source Directory was touted by Malta as being "the source", for making a great living on eBay. Sorry Chris, but it no longer works.
As for Lisa Suttora, I got sucked into signing up for her web site, "Whatdoisell.com, as well. While she provides a ton of information on how to go about selling on eBay, when it came down to actually researching her list of wholesale suppliers, I ran into the same quandary. I compared wholesale prices from product sources on her web site with prices for closed eBay auctions. In all cases, the prices for closed eBay auctions were either lower than what I could have purchased the items for, using her list of wholesalers, or the items had not sold at all. I canceled my $19.97 monthly subscription, as I found it to be useless. In addition, and even more troubling was the fact that I emailed Lisa Suttora several weeks before signing up to her web site subscription. I had a long list of questions and concerns. When I didn't hear back, I contacted one of her employees and asked if she had received my email. Her answer was an emphatic yes, however Lisa never bothered to get back to me. Rude behavior, to say the least.
So, in review, there will be those who think this book is great, however, I am not one of them. Upon reading the book, if you are willing to look between the lines, you will discover that what you are being told is nothing more than an advertisement for the authors goods. If you follow up and purchase the goods, as I did, you will most likely be extremely disappointed with the results.What to Sell on eBay and Where to Get It: The Definitive Guide to Product Sourcing for eBay and Beyond Overview
If you want to build a profitable--and consistent--eBay business, you need to start with strategic product sourcing. What to Sell on eBay and Where to Get It reveals the same techniques used by the most successful e-commerce entrepreneurs and by major retail chains to determine what products will sell well and which suppliers will deliver those products for the best price.

Learn to generate product ideas, research your markets, diversify your product line, and build a direct supply of inventory. Using the proven strategies in this book, you'll be able to find the products that will fuel your business for the long term and skyrocket your sales!


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1000 Best eBay Success Secrets: Secrets From a Powerseller Review

1000 Best eBay Success Secrets: Secrets From a Powerseller
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1000 Best eBay Success Secrets: Secrets From a Powerseller Review
This was a wonderful book. I can't say enough positive things about it in this review. About a year ago I was asked to help put on a 2-hour seminar on eBay as a topic of interest to SCORE clients. I got a few publications and read a few books on the subject. Then I got myself a User ID for eBay and studied the site a bit. Everything I read, studied, and learned is in this little $13 book AND MORE!
This book is comprised of 22 chapters split into four sections:
1. Before the sale
2. During the sale
3. After the sale
4. Opening eCommerce Stores
Being an eBay seller can be so many different things. You could be someone who wants to sell things online rather than at a yard sale. You might be someone wanting to make some extra money by selling a small number of items for a reasonable profit considering the time you have to spend doing it. You might be a small business that has slow-moving or excess inventory you want to unload, but not through your storefront. Or you might be someone who wants to be a big retailer, but do it without a storefront. This book addresses all of those things - and it does it well.
I recommend this book especially to the person who wants to better understand the eBay site. Get a User ID and password and start exploring the site. Then read this book and take notes of things that interest you. Then go back to the site and explore the ideas and concepts you took notes on from the book. Repeat the process and you will really become an expert on eBay. So much so that you can have it do anything you want it to do for you.
This book was really a nice read. And the author definitely knows his stuff. It would be so nice if most of the other books on or about eBay were written with the amount of wisdom included herein. 5 stars!1000 Best eBay Success Secrets: Secrets From a Powerseller OverviewAccording to an AC Nielsen study conducted in early 2005, as many as 724,000 Americans depend on eBay sales for all or part of their income. But it is becoming more difficult to run a profitable business on eBay, as its sales growth slows and fees increase. Sellers are being squeezed between these two factors. In order to thrive in this unique marketplace, sellers need to spend their money wisely, buy goods that will sell at low prices, market those goods aggressively and develop a well-rounded business presence. 1000 Best eBay PowerSeller Secrets is packed full of insider secrets and strategies designed to help readers accomplish all this and more. Topics include:--Researching items to maximize profitability--Dealing with buyer questions--Making the payment process run smoothly--Confronting problems after the sale ends--Boosting customer satisfaction through packing and shipping1000 Best eBay PowerSeller Secrets provides tips, strategies and prescriptions for making any eBay business venture healthier, wealthier and wiser.

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eBay Business All-in-One For Dummies Review

eBay Business All-in-One For Dummies
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eBay Business All-in-One For Dummies ReviewThere are now something like a half million people making a living from selling things using eBay. In this one book Ms. Collier attemts to tell everything there is about settin yourself up in such a business. It's about as complete a book on the subject that could be written.
My first advice is: "Before you sell, go buy some things." She talks about finding things to buy using eBay's various search tools. She also gives out some of the little secrets such as searching on mispellings. For instance searching for "motherboard" right now finds 5328 entries. Leaving out the "a" and searching for "motherbord" finds five entries that aren't getting much action. One "motherbord" has two bids, one penny and six pennies.
After that you're ready to sell things. This book is mostly on selling thing (check your spelling). And every aspect from signing up as a seller to getting payment (Paypal and other), to setting up your own store is included.
The section on getting products to sell is as good as you could expect in a general book, but you're going to have to work this out yourself as you will need to specialize in something. What that specialty is doesn't much matter, but you've got to find some little niche of your own. That's got to include what will sell and where to get more at a good price. Don't get me wrong, her comments aren't incorrect, just generalized.eBay Business All-in-One For Dummies OverviewWant to become an eBay entrepreneur? Nobody knows more about starting an eBay business than Marsha Collier, and she's put it all in 1-2-3 order for you in eBay Business All-in-One For Dummies, 2nd Edition.
This all-in-one guide includes nine handy minibooks that cover:
eBay Basics
Essential Tools
Selling Like a Pro
Sourcing Merchandise
Presenting Your Items
Promoting Your Goods
Storing and Shipping
Power Selling
Office and Legal

eBay PowerSeller Marsha Collier shows you how to:
Set up your business, find and manage inventory, and run your business like a pro
Equip yourself with the tools that count—eBay's search engine, online sources of information, the PayPal system, and eBay's management tools
Source your merchandise and learn valuable strategies for managing and maximizing sales
Set up the optimal eBay photo studio and develop and market your eBay Web site
Learn the ins and outs of online retailing and what it takes to buy and sell online safely and easily
Find deals on the computer equipment you need
Promote, market, and show off your goods, all the while keeping your business legal

Before you know it, you too can be a PowerSeller! Get started today with eBay Business All-in-One For Dummies, 2nd Edition.

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eBay Hacks, 2nd Edition: Tips & Tools for Bidding, Buying, and Selling Review

eBay Hacks, 2nd Edition: Tips and Tools for Bidding, Buying, and Selling
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eBay Hacks, 2nd Edition: Tips & Tools for Bidding, Buying, and Selling ReviewAuthor: David A. Karp
Description:
eBay Hacks by David A. Karp
Published by O'Reilly ISBN 059610068X
Reviewed by Jim Lauria-HuNTUG member
From the introduction: "Essentially, you'll find in this book the tools to help you trade smarter and safer, make more money, and have fun doing it."
This second edition-revised and updated to June 2005-provides the eBayer with tips and tools (aka hacks) for successful bidding, buying and selling on the premier online auction web site.
I found the hacks provided by the author to be extremely helpful and informative, easy to use and understand. As a long time eBay seller I had become complacent with the tools and techniques which I had been using for months or even years. This book has given me new ideas and approaches to make my eBay business better.
Karp provides clever shortcuts and powerful tools to do all sorts of neat things like create better titles, listings and descriptions to fancier photographs (Hack 74) and even how to cultivate a good reputation and protect yourself and your $ (Hacks 25 & 85). He also provides warnings about your safety, privacy and money matters.
Included is a chapter on eBay's Application Programming Interface, XML, Perl, PHP and RSS and development of custom software apps that can be worked in to one's own business apps and can also be passed along to others-hey maybe even for a small fee!
The book is well written with plenty of photos, screen shots and lots of code to get you up and buying/selling in quick fashion. 438 pages that read through really quickly and are packed with plenty of good stuff.
I would recommend this title for anyone-novice or pro-who is or would like to make or save some money using eBay or just to have some fun while selling your wares. The book lists for $24.95-less online.
I give this one 5 stars.
eBay Hacks, 2nd Edition: Tips & Tools for Bidding, Buying, and Selling Overview
Whatever you call it--an online auction house, the world's largest flea market, or a vast social experiment--no metaphor completely describes the huge trading community that is eBay. Underneath it all, eBay is also a computer program and a complex socio-economic system, requiring experience, finesse, and the right tools to master.

eBay Hacks, 2nd Edition has been completely revised and updated to make use of an array of new tools and features, as well as to reflect the changes in the eBay API, eBay's policies, and general practices of its increasingly sophisticated users. In all, the new edition of eBay Hacks sports 30 brand-new hacks plus dozens of hacks that have been expanded, deepened, or otherwise completely rewritten.

eBay Hacks shows you how to become a more efficient buyer and seller with clever tricks and shortcuts that will surprise even the most experienced eBayers. The book's wide range of topics covers all aspects of using eBay, such as advanced searching techniques, sniping tools, selling strategies, photography tips, and even research techniques for PowerSellers. But eBay Hacks doesn't just cover the basics; you'll learn how to write scripts to automate tedious tasks, take better photos, and tap into the eBay API to develop your own custom tools. Unlike any other book, eBay Hacks, 2nd Edition also provides insight into the social aspects of the eBay community, with diplomatic tools to help to get what you want with the least hassle and risk of negative feedback.

This bestseller supplies you with the tools you need to master eBay, whether as a buyer or seller, casual surfer or serious collector, novice or seasoned expert. With this guide, you will become a savvy power user who trades smarter and safer, makes more money, enjoys successes, and has fun doing it.


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How to Make Money Online with eBay, Yahoo, and Google Review

How to Make Money Online with eBay, Yahoo, and Google
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How to Make Money Online with eBay, Yahoo, and Google ReviewI was disappointed in this book because it made me believe that it would be about Yahoo! and Google equally with eBay. However, this book was all about eBay with a tiny sprinkling of Yahoo! and Google here and there -- certainly not enough to include Yahoo! and Google in the title of the book. The book has 29 chapters. It doesn't stop talking about eBay until Chapter 21 then resumes its eBay discussion in Chapter 29.
The book should have been called "eBay 101" or "eBay for Not-So-Dumb Dummies." It does have good information for a complete eBay newbie but I would recommend other books for the non-eBay savvy newcomer like Adam Ginsberg's book: How to Buy, Sell, and Profit on eBay or eBay Powerseller Secrets by Debra and Brad Schepp. In fact, those two books I just mentioned alone should be all you need to get started if you want to make money on eBay.
Pass on this book. It's a rip off. The title is not appropriate and designed to deceive people into believing that the book will give you a strong online selling strategy with a successful mix of eBay, Yahoo!, and Google when that isn't the case. It's all about eBay with a few words dropped in here and there about Yahoo! and Google.How to Make Money Online with eBay, Yahoo, and Google Overview
Groundbreaking strategies for reaching millions of customers online and boosting traffic, sales, and profits

This full-color, seminar-in-a-book presents a proven plan for maximizing your online profits by leveraging the top three services: eBay, Yahoo! and Google. You'lllearn to: expand an existing eBay business to reach millions of targeted buyers; Open a Yahoo! store to build a thriving direct-to-customer business; and send more customers to their online retail business with improved search engine placement and targeted adword buys using Google. How to Make Money Online with eBay,Yahoo!, and Google explains how to use cross-merchandising and integration strategies to promote sales and manage inventory across multiple sales channels.


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Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities Review

Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities
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Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities ReviewI suppose I'm the pragmatist in the group, who mostly enjoys reading when it provides meaningful and measurable results to what I do in my life and work. Doug Hubbard consistently provides practical science in everything he writes; and, in "Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities" he helps me stay ahead of the incoming wave far enough to make the difference.
Doug Hubbard has continued where he has left off with his other works, specifically "How to Measure Anything: Finding the Value of Intangibles in Business", and has proven the information needed to make the critical, fast-paced, informed descisions for today is available online and can be quickly interpreted. For folks like me, he walks through the process of breaking down the cultural and conceptual obstacles that stands in the way and gives step-by-step advice on how to implement the Pulse as part of a Decision-Making process. His other best-selling books are 5 stars (user-reviewed!) in difficult and critical business categories; Pulse will join that elite group.
I purchased the Kindle version for my iPad so that I could bookmark, highlight and have it close by as a reference tool. As a Searchologist, I recommend it highly.
Pulse: The New Science of Harnessing Internet Buzz to Track Threats and Opportunities OverviewThe ultimate guide to mining the Internet for real-time assessment of trends and data
Showing how the Internet can be an incredible tool for businesses and others to measure trends in real time, Pulse describes tools for inexpensive and real time measurement methodologies businesses can start using right away. This timely book also puts this emerging science in perspective and explains how this new measurement instrument will profoundly change decision making in business and government.
Shows how the Internet can be used as an incredibly powerful measurement tool
Reveals how to mine the Internet to measure and forecast business progress
Written by leading expert in business analytics and performance management

Pulse reveals how the Internet is evolving into a tool for measuring and forecasting trends in society, the economy, public opinion and even public health and security. It is an absolutely essential book for every business leader to turn a powerful, underutilized tool to its complete potential.

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